{"id":43059,"date":"2025-09-23T17:43:01","date_gmt":"2025-09-23T14:43:01","guid":{"rendered":"https:\/\/uxwritingar.com\/staging\/?p=43059"},"modified":"2025-09-23T17:43:01","modified_gmt":"2025-09-23T14:43:01","slug":"%d9%84%d9%85%d8%a7%d8%b0%d8%a7-%d8%aa%d9%81%d8%b4%d9%84-%d8%b4%d8%b1%d9%83%d8%a7%d8%aa-%d9%88%d8%aa%d9%86%d8%ac%d8%ad-%d8%a3%d8%ae%d8%b1%d9%89%d8%9f-%d8%a7%d9%84%d8%a5%d8%ac%d8%a7%d8%a8%d8%a9-%d9%81","status":"publish","type":"post","link":"https:\/\/uxwritingar.com\/staging\/customer-experience\/43059\/","title":{"rendered":"\u0644\u0645\u0627\u0630\u0627 \u062a\u0641\u0634\u0644 \u0634\u0631\u0643\u0627\u062a \u0648\u062a\u0646\u062c\u062d \u0623\u062e\u0631\u0649\u061f \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0641\u064a \u0643\u062a\u0627\u0628\u0646\u0627 \u0627\u0644\u062c\u062f\u064a\u062f | \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (\u0645\u062c\u0627\u0646\u064a)"},"content":{"rendered":"<p><span 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href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/41228\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0645\u0635\u0645\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><b>\u0644\u0645\u0627\u0630\u0627 \u064a\u062c\u0628 \u0623\u0646 \u062a\u0642\u0631\u0623 \u0643\u062a\u0627\u0628\u0646\u0627 &#8220;\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0645\u0641\u0647\u0648\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)&#8221;\u061f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0641\u064a \u0638\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633 \u0627\u0644\u0634\u062f\u064a\u062f \u0648\u062a\u0632\u0627\u064a\u062f \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0639\u0635\u0631 \u0627\u0644\u0631\u0642\u0645\u064a\u060c 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400;\">\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/span><\/a><span style=\"font-weight: 400;\">\u060c \u0648\u0646\u0642\u062f\u0651\u0645 \u0631\u0624\u0649 \u0639\u0645\u0644\u064a\u0629 \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0643 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0639\u0645\u0644\u0627\u0626\u0643 \u0628\u0639\u0645\u0642\u060c \u0648\u062a\u062d\u0633\u064a\u0646 \u062a\u0641\u0627\u0639\u0644\u0627\u062a\u0647\u0645 \u0645\u0639 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0648\u062e\u062f\u0645\u0627\u062a\u0643 \u0627\u0644\u0631\u0642\u0645\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0646\u0627\u0648\u0644 \u0627\u0644\u062f\u0644\u064a\u0644 \u0643\u0644 \u062c\u0627\u0646\u0628 \u0645\u0646 \u062c\u0648\u0627\u0646\u0628 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0645\u0646 \u0627\u0644\u0644\u062d\u0638\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0627\u0644\u062a\u064a \u064a\u062a\u0639\u0631\u0651\u0641 \u0641\u064a\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0644\u0649 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0645\u0631\u0648\u0631\u0627\u064b \u0628\u062a\u0641\u0627\u0639\u0644\u0627\u062a\u0647 \u0627\u0644\u064a\u0648\u0645\u064a\u0629\u060c \u0648\u0635\u0648\u0644\u0627\u064b \u0625\u0644\u0649 \u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0629 \u0648\u0644\u0627\u0621 \u0642\u0648\u064a\u0629. \u0633\u064a\u0639\u0644\u0651\u0645\u0643 \u0627\u0644\u0643\u062a\u0627\u0628 \u0643\u064a\u0641 \u062a\u062d\u062f\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0623\u0644\u0645 \u0648\u0627\u0644\u0641\u0631\u0635 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062c\u0631\u0628\u0629\u060c \u0648\u0643\u064a\u0641 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062d\u062f\u064a\u062b\u0629 (\u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a) \u0644\u0625\u0646\u0634\u0627\u0621 \u062a\u062c\u0627\u0631\u0628 \u0644\u0627 \u062a\u064f\u0646\u0633\u0649 \u062a\u062f\u0641\u0639 \u0639\u0645\u0644\u0627\u0626\u0643 \u0644\u0644\u0639\u0648\u062f\u0629 \u0645\u0631\u0627\u0631\u0627\u064b \u0648\u062a\u0643\u0631\u0627\u0631\u0627\u064b.<\/span><\/p>\n<figure id=\"attachment_43292\" aria-describedby=\"caption-attachment-43292\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-43292 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-scaled.jpeg\" alt=\"\u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\" width=\"2560\" height=\"1441\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-scaled.jpeg 2560w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-300x169.jpeg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-1024x576.jpeg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-768x432.jpeg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-1536x864.jpeg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0641\u0647\u0631\u0633-2048x1153.jpeg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-43292\" class=\"wp-caption-text\">\u0641\u0647\u0631\u0633 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/figcaption><\/figure>\n<h2><b>\u0645\u0645\u064a\u0651\u0632\u0627\u062a \u0643\u062a\u0627\u0628 &#8220;\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0645\u0641\u0647\u0648\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)&#8221;: \u0645\u0627\u0630\u0627 \u0633\u062a\u062c\u062f \u0641\u064a \u0635\u0641\u062d\u0627\u062a \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644\u061f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0642\u062f \u062d\u0631\u0635 \u0641\u0631\u064a\u0642 \u0627\u0644\u0639\u0645\u0644 \u0641\u064a \u0645\u0646\u0635\u0651\u062a\u0646\u0627 \u0639\u0644\u0649 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0648\u0631\u062f\u0627\u064b \u063a\u0646\u064a\u0627\u064b \u0628\u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0648\u0627\u0644\u0639\u0645\u064a\u0642\u0629. \u0633\u062a\u062c\u062f \u0641\u064a \u0635\u0641\u062d\u0627\u062a\u0647:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0641\u064a\u0631\u0629 \u0648\u063a\u0632\u064a\u0631\u0629:<\/b><span style=\"font-weight: 400;\"> \u0634\u0631\u062d \u062a\u0641\u0635\u064a\u0644\u064a \u0644\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0648\u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0648\u062f\u0631\u0627\u0633\u0627\u062a \u0645\u0648\u062b\u0642\u0629:<\/b><span style=\"font-weight: 400;\"> \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0648\u0627\u0644\u062d\u0642\u0627\u0626\u0642 \u0645\u0646 \u0623\u062d\u062f\u062b \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u062c\u0627\u0644.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_43293\" aria-describedby=\"caption-attachment-43293\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-43293 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-scaled.jpg\" alt=\"\u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\" width=\"2560\" height=\"1441\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-scaled.jpg 2560w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-300x169.jpg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-1024x576.jpg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-768x432.jpg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-1536x864.jpg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a-2048x1153.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-43293\" class=\"wp-caption-text\">\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0645\u0648\u062b\u0651\u0642\u0629<\/figcaption><\/figure>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0635\u0648\u0631 \u062a\u0648\u0636\u064a\u062d\u064a\u0629 \u0648\u0645\u062e\u0637\u0637\u0627\u062a \u0628\u064a\u0627\u0646\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0644\u062a\u0633\u0647\u064a\u0644 \u0641\u0647\u0645 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0645\u0639\u0642\u0651\u062f\u0629 \u0648\u062a\u0635\u0648\u064a\u0631\u0647\u0627 \u0628\u0648\u0636\u0648\u062d.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_43294\" aria-describedby=\"caption-attachment-43294\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-43294 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-scaled.jpeg\" alt=\"\u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\" width=\"2560\" height=\"1441\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-scaled.jpeg 2560w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-300x169.jpeg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-1024x576.jpeg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-768x432.jpeg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-1536x864.jpeg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0635\u0648\u0631-\u062a\u0648\u0636\u064a\u062d\u064a\u0629-2048x1153.jpeg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-43294\" class=\"wp-caption-text\">\u0635\u0648\u0631 \u062a\u0648\u0636\u064a\u062d\u064a\u0629 \u0648\u0645\u062e\u0637\u0637\u0627\u062a \u0628\u064a\u0627\u0646\u064a\u0629 \u0636\u0645\u0646 \u0643\u062a\u0627\u0628\u0646\u0627 \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0623\u0645\u062b\u0644\u0629 \u0639\u0645\u0644\u064a\u0629 \u0648\u062d\u0627\u0644\u0627\u062a \u0648\u0627\u0642\u0639\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0645\u0646 \u0634\u0631\u0643\u0627\u062a \u0631\u0627\u0626\u062f\u0629 \u0639\u0627\u0644\u0645\u064a\u0627\u064b \u0645\u062b\u0644 \u0623\u0645\u0627\u0632\u0648\u0646\u060c \u0646\u062a\u0641\u0644\u064a\u0643\u0633\u060c \u0648\u0623\u0628\u0644\u060c \u0644\u062a\u0648\u0636\u064a\u062d \u0643\u064a\u0641\u064a\u0629 \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0639\u0644\u0649 \u0623\u0631\u0636 \u0627\u0644\u0648\u0627\u0642\u0639.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_43295\" aria-describedby=\"caption-attachment-43295\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-43295 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-scaled.jpeg\" alt=\"\u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\" width=\"2560\" height=\"1441\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-scaled.jpeg 2560w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-300x169.jpeg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-1024x576.jpeg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-768x432.jpeg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-1536x864.jpeg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0623\u0645\u062b\u0644\u0629-\u0648\u0627\u0642\u0639\u064a\u0629-2048x1153.jpeg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-43295\" class=\"wp-caption-text\">\u0623\u0645\u062b\u0644\u0629 \u0648\u0627\u0642\u0639\u064a\u0629<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0646\u0635\u0627\u0626\u062d \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642:<\/b><span style=\"font-weight: 400;\"> \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u062e\u0637\u0648\u0629 \u0628\u062e\u0637\u0648\u0629 \u0644\u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u0627\u0626\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u062a\u0637\u0628\u064a\u0642 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641\u060c \u0648\u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062d\u062f\u064a\u062b\u0629:<\/b><span style=\"font-weight: 400;\"> \u0643\u064a\u0641\u064a\u0629 \u062f\u0645\u062c \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_43296\" aria-describedby=\"caption-attachment-43296\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-43296 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-scaled.jpeg\" alt=\"\u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\" width=\"2560\" height=\"1441\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-scaled.jpeg 2560w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-300x169.jpeg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-1024x576.jpeg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-768x432.jpeg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-1536x864.jpeg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/07\/\u0627\u0644\u0630\u0643\u0627\u0621-\u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a-2048x1153.jpeg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-43296\" class=\"wp-caption-text\">\u0643\u064a\u0641\u064a\u0629 \u062f\u0645\u062c \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/figcaption><\/figure>\n<div data-block=\"hook:37920\" class=\"alignfull\" data-block-structure=\"custom\" data-vertical-spacing=\"top:bottom\"><div class=\"ct-container-full\" data-content=\"normal\"><article id=\"post-37920\" class=\"post-37920\"><div class=\"entry-content is-layout-constrained\">\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-33c66d2\" id=\"gspb_row-id-gsbp-33c66d2\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-209380f\" id=\"gspb_col-id-gsbp-209380f\">\n<div id=\"gspb_text-id-gsbp-0b5f73d\" class=\"gspb_text gspb_text-id-gsbp-0b5f73d \">\u0643\u0644 \u0645\u0627 \u062a\u0631\u064a\u062f \u0645\u0639\u0631\u0641\u062a\u0647 \u0639\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0627\u0644\u0623\u0644\u0641 \u0625\u0644\u0649 \u0627\u0644\u064a\u0627\u0621!<\/div>\n\n\n\n<div id=\"gspb_text-id-gsbp-ab694e7\" class=\"gspb_text gspb_text-id-gsbp-ab694e7 \">\u0644\u0633\u062a\u064e \u0645\u0636\u0637\u0631\u0627\u064b \u0644\u0644\u0628\u062d\u062b \u0639\u0646 \u0643\u0644 \u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0628\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0641\u0647\u0645\u0647\u0627 \u0648\u062a\u0628\u0633\u064a\u0637\u0647\u0627\u060c \u0641\u0642\u062f \u0642\u0645\u0646\u0627 \u0628\u0630\u0644\u0643 \u0645\u0646 \u0623\u062c\u0644\u0643! \u062d\u0645\u0651\u0644 \u0643\u062a\u0627\u0628 \"\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0645\u0641\u0647\u0648\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)\" \u0627\u0644\u0622\u0646 \u0648\u062a\u0634\u0631\u0651\u0628 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0643\u0644 \u0633\u0647\u0648\u0644\u0629.<\/div>\n\n\n\n<div class=\"gspb_button_wrapper gspb_button-id-gsbp-075cb7b\" id=\"gspb_button-id-gsbp-075cb7b\"><a class=\"wp-block-greenshift-blocks-buttonbox gspb-buttonbox wp-element-button  primary-enroll-button\" href=\"https:\/\/uxwritingar.com\/staging\/free-resources\/ebook\/cx-book\" target=\"_blank\" rel=\"noopener\"><span class=\"gspb-buttonbox-textwrap\"><span class=\"gspb-buttonbox-text\"><span class=\"gspb-buttonbox-title\">\u062d\u0645\u0651\u0644 \u0646\u0633\u062e\u062a\u0643 \u0627\u0644\u0645\u062c\u0627\u0646\u064a\u0629 \u0627\u0644\u0622\u0646!<\/span><\/span><\/span><\/a><\/div>\n<\/div>\n <\/div><\/div>\n<\/div><\/article><\/div><\/div>\n<h2><b>\u0641\u0635\u0648\u0644 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644: \u0639\u062f\u062f\u0647\u0627 \u0648\u0646\u0628\u0630\u0629 \u0645\u062e\u062a\u0635\u0631\u0629 \u0639\u0646 \u0645\u062d\u062a\u0648\u0649 \u0643\u0644 \u0641\u0635\u0644<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u064a\u0628\u062f\u0623 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0645\u062f\u062e\u0644 \u0634\u0627\u0645\u0644 \u062a\u0645\u0647\u064a\u062f\u064a \u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u062b\u0645 \u064a\u062a\u0633\u0644\u0633\u0644 \u0639\u0628\u0631 <\/span><b>12 \u0641\u0635\u0644\u0627\u064b<\/b><span style=\"font-weight: 400;\"> \u0645\u0642\u0633\u0651\u0645\u0629 \u0628\u0639\u0646\u0627\u0648\u064a\u0646 \u0631\u0626\u064a\u0633\u064a\u0629 \u0648\u0641\u0631\u0639\u064a\u0629 \u0648\u0627\u0636\u062d\u0629\u060c \u0648\u0641\u0642\u0631\u0627\u062a \u0645\u0646\u0642\u0637\u0629\u060c \u0648\u0623\u0645\u062b\u0644\u0629 \u062a\u0637\u0628\u064a\u0642\u064a\u0629\u060c \u0648\u0645\u0632\u0648\u062f\u0629 \u0628\u0634\u0631\u0648\u062d\u0627\u062a \u0648\u0627\u0636\u062d\u0629 \u0648\u0645\u0628\u0633\u0651\u0637\u0629\u060c \u0644\u062a\u0642\u062f\u064a\u0645 \u0645\u062d\u062a\u0648\u0649 \u0645\u0646\u0638\u0645 \u0648\u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u064a\u0639\u0627\u0628.<\/span><\/p>\n<p><b>\u0625\u0644\u064a\u0643 \u0646\u0628\u0630\u0629 \u0645\u062e\u062a\u0635\u0631\u0629 \u0639\u0646 \u0645\u062d\u062a\u0648\u0649 \u0643\u0644 \u0645\u0646 \u0645\u062f\u062e\u0644 \u0648\u0641\u0635\u0648\u0644 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0645\u0646\u0635\u0629 UX Writing \u0628\u0627\u0644\u0639\u0631\u0628\u064a\u0629:<\/b><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0645\u062f\u062e\u0644: \u0645\u0642\u062f\u0645\u0629 \u0639\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0642\u062f\u0645 \u0647\u0630\u0627 \u0627\u0644\u0642\u0633\u0645 \u0627\u0644\u062a\u0645\u0647\u064a\u062f\u064a \u062a\u0639\u0631\u064a\u0641\u0627\u064b \u0634\u0627\u0645\u0644\u0627\u064b \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX) \u0648\u0623\u0647\u0645\u064a\u062a\u0647\u0627 \u0627\u0644\u0645\u062a\u0632\u0627\u064a\u062f\u0629 \u0641\u064a \u0627\u0644\u0645\u0634\u0647\u062f \u0627\u0644\u062a\u062c\u0627\u0631\u064a \u0627\u0644\u062d\u062f\u064a\u062b\u060c \u0645\u0639 \u062a\u0633\u0644\u064a\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0623\u0647\u0645\u064a\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0623\u0648\u0644: \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0645\u0643\u0648\u0651\u0646\u0629 \u0644\u0647\u0627<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0646\u0627\u0648\u0644 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0628\u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646\u0630 \u0644\u062d\u0638\u0629 \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629 \u0648\u062d\u062a\u0649 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0648\u0644\u0627\u0621\u060c \u0645\u0648\u0636\u062d\u0627\u064b \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0623\u0647\u062f\u0627\u0641 \u0643\u0644 \u0645\u0631\u062d\u0644\u0629 \u0648\u062a\u0641\u0627\u0639\u0644\u0627\u062a\u0647 \u062e\u0644\u0627\u0644 \u0647\u0630\u0647 \u0627\u0644\u0631\u062d\u0644\u0629.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062b\u0627\u0646\u064a: \u062e\u0637\u0648\u0627\u062a \u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0634\u0631\u062d \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0628\u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u0645\u0627\u0647\u064a\u0629 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (Customer Journey Map)\u060c \u0623\u0647\u0645\u064a\u062a\u0647\u0627\u060c \u0648\u0643\u064a\u0641\u064a\u0629 \u0625\u0646\u0634\u0627\u0626\u0647\u0627 \u062e\u0637\u0648\u0629 \u0628\u062e\u0637\u0648\u0629 \u0644\u062a\u062a\u0628\u0651\u064f\u0639 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062d\u062f\u064a\u062f \u0641\u0631\u0635 \u0627\u0644\u062a\u062d\u0633\u064a\u0646.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062b\u0627\u0644\u062b: \u0623\u0647\u0645\u064a\u0629 \u062f\u0631\u0627\u0633\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0646\u0627\u0648\u0644 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062f\u0648\u0631 \u0627\u0644\u062d\u064a\u0648\u064a \u0644\u062f\u0631\u0627\u0633\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0633\u064a\u0627\u0642 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u060c \u0645\u0648\u0636\u062d\u0627\u064b \u0643\u064a\u0641 \u062a\u0633\u0627\u0647\u0645 \u0641\u064a \u0641\u0647\u0645 \u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u0627\u0644\u0646\u0645\u0648.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0631\u0627\u0628\u0639: \u0643\u064a\u0641 \u062a\u0633\u0627\u0647\u0645 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u064f\u0628\u0631\u0632 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062f\u0648\u0631 \u0627\u0644\u0645\u062d\u0648\u0631\u064a \u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629\u060c \u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u062a\u062c\u0627\u0631\u0628\u060c \u0648\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0645\u0648\u0627\u0642\u0641 \u0627\u0644\u0633\u0644\u0628\u064a\u0629 \u0625\u0644\u0649 \u0625\u064a\u062c\u0627\u0628\u064a\u0629\u060c \u0645\u0624\u0643\u062f\u0627\u064b \u0639\u0644\u0649 \u0623\u0647\u0645\u064a\u062a\u0647\u0627 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u064a\u0644.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062e\u0627\u0645\u0633: \u0643\u064a\u0641 \u062a\u0635\u0645\u0645 \u0645\u0646\u062a\u062c \u0631\u0642\u0645\u064a \u064a\u062d\u0642\u0642 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u064a\u0644 \u0646\u0627\u062c\u062d\u0629\u061f<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0631\u0643\u0651\u0632 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0639\u0644\u0649 \u0643\u064a\u0641\u064a\u0629 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u064a\u0644 \u0645\u0645\u064a\u0632\u0629\u060c \u0645\u0639 \u062a\u0633\u0644\u064a\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u060c \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062c\u0630\u0627\u0628\u060c \u0648\u0627\u0644\u0648\u0638\u0627\u0626\u0641 \u0627\u0644\u0645\u062a\u0643\u0627\u0645\u0644\u0629.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0633\u0627\u062f\u0633: 5 \u0623\u0633\u0628\u0627\u0628 \u062a\u0648\u0636\u062d \u0623\u0647\u0645\u064a\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0646\u0648\u0636\u0651\u062d \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0645\u0646 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 5 \u0623\u0633\u0628\u0627\u0628 \u062c\u0648\u0647\u0631\u064a\u0629 \u062a\u062c\u0639\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0623\u0648\u0644\u0648\u064a\u0629 \u0642\u0635\u0648\u0649 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u060c \u0645\u0646 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0625\u0644\u0649 \u0643\u0633\u0628 \u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0633\u0627\u0628\u0639: \u0643\u064a\u0641 \u062a\u0633\u062a\u0641\u064a\u062f \u0645\u0646 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0634\u0631\u062d \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0623\u0647\u0645\u064a\u0629 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0641\u064a \u0641\u0647\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u062a\u0647\u0645\u060c \u0645\u0642\u062f\u0645\u0627\u064b \u0623\u0633\u0627\u0644\u064a\u0628 \u062c\u0645\u0639 \u0648\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0643\u064a\u0641\u064a\u0629 \u062a\u0648\u0638\u064a\u0641\u0647\u0627 \u0644\u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0648\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062b\u0627\u0645\u0646: \u0647\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX) \u062c\u0632\u0621 \u0645\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)\u061f<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0646\u0648\u0636\u0651\u062d \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0641\u0631\u0648\u0642\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0627\u0644\u062a\u0643\u0627\u0645\u0644\u064a\u0629 \u0628\u064a\u0646\u0647\u0645\u0627\u060c \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u062f\u0645\u062c \u0627\u0644\u0645\u0641\u0647\u0648\u0645\u064a\u0646 \u0641\u064a \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u062a\u062c\u0631\u0628\u0629 \u0646\u0627\u062c\u062d\u0629.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062a\u0627\u0633\u0639: \u062f\u0648\u0631 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0643\u062a\u0633\u0627\u0628 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0639\u0645\u0651\u0642 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0641\u064a \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0628\u064a\u0646\u0627\u064b \u0643\u064a\u0641 \u062a\u0633\u0627\u0647\u0645 \u0627\u0644\u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629\u060c \u0648\u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629\u060c \u0648\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u062a\u0635\u0648\u0631\u0629 \u0641\u064a \u062a\u0639\u0632\u064a\u0632 \u0647\u0630\u0627 \u0627\u0644\u0648\u0644\u0627\u0621.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u0639\u0627\u0634\u0631: \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0648\u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0642\u062f\u0645 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0645\u0646 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0643\u0623\u062f\u0627\u0629 \u0628\u0635\u0631\u064a\u0629 \u0642\u0648\u064a\u0629 \u0644\u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0639\u0645\u0642\u060c \u0648\u064a\u0634\u0631\u062d \u0643\u064a\u0641\u064a\u0629 \u0631\u0633\u0645\u0647\u0627 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062d\u0627\u062f\u064a \u0639\u0634\u0631: 4 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0644\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0633\u062a\u0639\u0631\u0636 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 4 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u062a\u0648\u0638\u064a\u0641 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0643\u0641\u0627\u0621\u0629\u060c \u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0648\u0642\u062a\u060c \u0648\u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u0627\u062a.<\/span><\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062b\u0627\u0646\u064a \u0639\u0634\u0631: \u0623\u0641\u0636\u0644 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0644\u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u062e\u062a\u0645 \u0647\u0630\u0627 \u0627\u0644\u0641\u0635\u0644 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u062a\u0642\u062f\u064a\u0645 \u0623\u0641\u0636\u0644 \u0627\u0644\u0637\u0631\u0642 \u0644\u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u062b\u0644 \u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a (NPS) \u0648(CSAT)\u060c \u0648\u062a\u062d\u0644\u064a\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0628\u0627\u0637\u0624\u060c \u0648\u063a\u064a\u0631\u0647\u0627 \u0645\u0646 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631.<\/span><\/p>\n<h2><b>\u0645\u0627\u0630\u0627 \u0633\u062a\u062a\u0639\u0644\u0645 \u0641\u064a \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0645\u0646\u0635\u0651\u062a\u0646\u0627\u061f | \u0644\u0645\u062d\u0629 \u0639\u0646 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0641\u064a \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0625\u0644\u064a\u0643 \u0645\u062e\u062a\u0635\u0631 \u0645\u0641\u064a\u062f \u0644\u0623\u0647\u0645 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0648\u0627\u0644\u0645\u0631\u062a\u0643\u0632\u0627\u062a \u0641\u064a \u0643\u062a\u0627\u0628\u0646\u0627:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/25980\" target=\"_blank\" rel=\"noopener\"><b>\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0645\u0631\u0627\u062d\u0644\u0647\u0627 (Customer Journey)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0645\u0631\u0627\u062d\u0644 \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0643 \u0641\u0647\u0645 \u0643\u0644 \u062e\u0637\u0648\u0629 \u0641\u064a \u0631\u062d\u0644\u062a\u0647\u060c \u0648\u0627\u0641\u0647\u0645 \u0645\u0627\u0630\u0627 \u062a\u0639\u0646\u064a \u0625\u062f\u0627\u0631\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CJM).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/26336\" target=\"_blank\" rel=\"noopener\"><b>\u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (Customer Journey Map)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u062a\u0639\u0644\u0651\u0645 \u0643\u064a\u0641\u064a\u0629 \u0628\u0646\u0627\u0621 \u0623\u062f\u0627\u0629 \u0628\u0635\u0631\u064a\u0629 \u0642\u0648\u064a\u0629 \u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u062a\u0635\u0648\u0631 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u0627. \u0643\u064a\u0641 \u0646\u0631\u0633\u0645 \u0627\u0644\u062e\u0631\u064a\u0637\u0629\u061f \u0648\u0645\u062a\u0649 \u064a\u062c\u0628 \u062a\u062d\u062f\u064a\u062b\u0647\u0627\u061f \u0643\u0644 \u0630\u0644\u0643 \u0648\u0623\u0643\u062b\u0631.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/40097\" target=\"_blank\" rel=\"noopener\"><b>\u062f\u0631\u0627\u0633\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (Customer Experience Study)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0627\u0641\u0647\u0645 \u0644\u0645\u0627\u0630\u0627 \u0623\u0635\u0628\u062d\u062a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u062d\u0648\u0631\u064a\u0629 \u0644\u0646\u062c\u0627\u062d \u0645\u0646\u062a\u062c\u0643 \u0627\u0644\u0631\u0642\u0645\u064a. \u062a\u0639\u0644\u0651\u0645 \u0643\u064a\u0641\u064a\u0629 \u062f\u0631\u0627\u0633\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0637\u064f\u0631\u064f\u0642 \u062a\u062d\u0644\u064a\u0644 \u0646\u062a\u0627\u0626\u062c \u0647\u0630\u0647 \u0627\u0644\u062f\u0631\u0627\u0633\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/26397\" target=\"_blank\" rel=\"noopener\"><b>\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (Customer Service)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0627\u0633\u062a\u0643\u0634\u0641 \u0644\u0645\u064e \u064a\u0646\u0628\u063a\u064a \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u0648\u0641\u064a\u0631 \u062e\u062f\u0645\u0629 \u0639\u0645\u0644\u0627\u0621 \u0645\u0645\u062a\u0627\u0632\u0629\u060c \u0648\u0645\u0627 \u0647\u0648 \u0627\u0644\u062f\u0648\u0631 \u0627\u0644\u062d\u064a\u0648\u064a \u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u0648\u0627\u0644\u0648\u0644\u0627\u0621.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/27116\" target=\"_blank\" rel=\"noopener\"><b>\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u062a\u0635\u0645\u064a\u0645 \u0645\u0646\u062a\u062c\u0627\u062a \u0631\u0642\u0645\u064a\u0629 \u0633\u0647\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u062c\u0630\u0627\u0628\u0629 \u0648\u0648\u0638\u064a\u0641\u064a\u0629\u060c \u0648\u0627\u0641\u0647\u0645 \u0644\u0645\u0627\u0630\u0627 \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0623\u0648\u0644\u0648\u064a\u0629 \u0642\u0635\u0648\u0649 \u0644\u0639\u0645\u0644\u0643.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/20437\" target=\"_blank\" rel=\"noopener\"><b>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX Analytics)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0623\u062a\u0642\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u0639\u0645\u064a\u0642 \u0641\u0647\u0645\u0643 \u0644\u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u062a\u0647\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/17703\" target=\"_blank\" rel=\"noopener\"><b>\u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX) \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0623\u0632\u0644 \u0627\u0644\u0627\u0644\u062a\u0628\u0627\u0633 \u0628\u064a\u0646 \u0627\u0644\u0645\u0641\u0647\u0648\u0645\u064a\u0646 \u0648\u0627\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0643\u0627\u0645\u0644\u0647\u0645\u0627 \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0642\u0635\u0649 \u0631\u0636\u0627.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/20686\" target=\"_blank\" rel=\"noopener\"><b>\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (Customer Loyalty)<\/b><\/a><b> :<\/b><span style=\"font-weight: 400;\"> \u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0639\u0644\u0649 \u0648\u0644\u0627\u0621 \u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u0647\u0645\u060c \u0648\u062a\u0639\u0644\u0651\u0645 \u0623\u0647\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062a\u0639\u0632\u064a\u0632 \u0648\u0644\u0627\u0626\u0647\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/19299\" target=\"_blank\" rel=\"noopener\"><b>\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u062a\u0639\u0644\u0651\u0645 \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631 \u0648\u0623\u0641\u0643\u0627\u0631 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0643\u064a\u0641 \u062a\u0631\u0633\u0645\u0647\u0627 \u0648\u0645\u0627 \u0647\u064a \u0641\u0648\u0627\u0626\u062f\u0647\u0627.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35388\" target=\"_blank\" rel=\"noopener\"><b>\u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0623\u0646 \u064a\u0639\u0632\u0632 \u0643\u0641\u0627\u0621\u0629 \u0648\u0641\u0639\u0627\u0644\u064a\u0629 \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 4 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0623\u0633\u0627\u0633\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35389\" target=\"_blank\" rel=\"noopener\"><b>\u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (Measuring Customer Satisfaction)<\/b><\/a><b>:<\/b><span style=\"font-weight: 400;\"> \u0623\u062a\u0642\u0646 \u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0639\u0645\u0644\u0627\u0626\u0643 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 7 \u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0645\u0642\u0627\u064a\u064a\u0633 \u0645\u0648\u062b\u0648\u0642\u0629 \u0644\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631.<\/span><\/li>\n<\/ul>\n<p><b>\u0648\u0627\u0644\u0622\u0646\u060c \u0647\u0644 \u0623\u0646\u062a \u0645\u0633\u062a\u0639\u062f \u0644\u062a\u062d\u0633\u064a\u0646 \u0637\u0631\u064a\u0642\u0629 \u062a\u0639\u0627\u0645\u0644\u0643 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0627\u062a \u062a\u062f\u0648\u0645\u060c \u0648\u0636\u0645\u0627\u0646 \u0646\u062c\u0627\u062d \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0628\u0637\u064f\u0631\u064f\u0642 \u0648\u0623\u0633\u0627\u0644\u064a\u0628 \u0645\u062f\u0631\u0648\u0633\u0629\u061f<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u062a\u062f\u0639 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u062a\u062d\u062a\u062f\u0645 \u062f\u0648\u0646 \u0623\u0646 \u062a\u0643\u0648\u0646 \u062a\u062c\u0631\u0628\u062a\u0643 \u0647\u064a \u0627\u0644\u0623\u0628\u0631\u0632!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 &#8220;\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0645\u0641\u0647\u0648\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)&#8221; \u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u0643\u062a\u0627\u0628 \u0644\u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0639\u0627\u0628\u0631\u0629\u061b \u0628\u0644 \u0647\u0648 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u062d\u0642\u064a\u0642\u064a \u0641\u064a \u0645\u0633\u062a\u0642\u0628\u0644\u0643 \u0627\u0644\u0645\u0647\u0646\u064a \u0648\u0645\u0633\u062a\u0642\u0628\u0644 \u0639\u0645\u0644\u0643. \u0645\u0646 \u062e\u0644\u0627\u0644\u0647\u060c \u0633\u062a\u0645\u062a\u0644\u0643 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0627\u0631\u0628 \u0639\u0645\u0644\u0627\u0621 \u0644\u0627 \u062a\u064f\u0646\u0633\u0649\u060c \u0645\u0645\u0627 \u064a\u0639\u0632\u0632 \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u064a\u0632\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d.<\/span><\/p>\n<div data-block=\"hook:38395\" class=\"alignfull\" data-block-structure=\"custom\" data-vertical-spacing=\"top:bottom\"><div class=\"ct-container-full\" data-content=\"normal\"><article id=\"post-38395\" class=\"post-38395\"><div class=\"entry-content is-layout-constrained\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-c8cf7df\" id=\"gspb_container-id-gsbp-c8cf7df\">\n<div id=\"gspb_text-id-gsbp-0b5f73d\" class=\"gspb_text gspb_text-id-gsbp-0b5f73d \"><dynamictext><\/dynamictext><\/div>\n\n\n\n<div id=\"gspb_text-id-gsbp-b339f5c\" class=\"gspb_text gspb_text-id-gsbp-b339f5c \">\u0643\u0646 \u062c\u0632\u0621\u0627\u064b \u0645\u0646 \u0645\u062c\u062a\u0645\u0639\u0646\u0627 \u0627\u0644\u0637\u0645\u0648\u062d \u0627\u0644\u0630\u064a \u062a\u0633\u0639\u0649 \u0645\u0646\u0635\u0629 \"UX Writing \u0628\u0627\u0644\u0639\u0631\u0628\u064a\u0629\" \u0644\u062f\u0639\u0645\u0647 \u0648\u062a\u0645\u0643\u064a\u0646\u0647 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631. \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062a\u0641\u0635\u064a\u0644\u064a\u0629 \u062d\u0648\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0634\u0631\u0648\u062d\u0627\u062a \u0645\u0628\u0633\u0651\u0637\u0629 \u0648\u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u0644\u0646 \u062a\u062c\u062f\u0647\u0627 \u0641\u064a \u0645\u0648\u0642\u0639\u064d \u0622\u062e\u0631.<\/div>\n\n\n\n<div class=\"gspb_button_wrapper gspb_button-id-gsbp-075cb7b\" id=\"gspb_button-id-gsbp-075cb7b\"><a class=\"wp-block-greenshift-blocks-buttonbox gspb-buttonbox wp-element-button\" href=\"https:\/\/uxwritingar.com\/staging\/free-resources\/ebook\/cx-book\" target=\"_blank\" rel=\"noopener\"><span class=\"gspb-buttonbox-textwrap\"><span class=\"gspb-buttonbox-text\"><span class=\"gspb-buttonbox-title\">\u062d\u0645\u0651\u0644 \u0627\u0644\u0643\u062a\u0627\u0628 \u0648\u0627\u0628\u062f\u0623 \u0627\u0644\u0642\u0631\u0627\u0621\u0629<\/span><\/span><\/span><\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/article><\/div><\/div>\n<p><b>\ud83d\udca1\u0641\u064a \u062d\u0627\u0644 \u0644\u0645 \u062a\u0643\u0646 \u0645\u0646 \u0647\u0648\u0627\u0629 \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0643\u064f\u062a\u064f\u0628 \u0645\u0647\u0645\u0627 \u0643\u0627\u0646\u062a \u0642\u0635\u064a\u0631\u0629\u060c \u0641\u0646\u0642\u062f\u0651\u0645 \u0644\u0643 \u0641\u0635\u0648\u0644 \u0647\u0630\u0627 \u0627\u0644\u0643\u062a\u0627\u0628 \u0639\u0644\u0649 \u0634\u0643\u0644 \u0645\u0642\u0627\u0644\u0627\u062a \u0645\u0646\u0641\u0635\u0644\u0629\u060c \u0648\u0647\u0630\u0647 \u0639\u0646\u0627\u0648\u064a\u0646\u0647\u0627:<\/b><\/p>\n<ul>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35377\" target=\"_blank\" rel=\"noopener\"><b>\u0645\u062f\u062e\u0644 \u0625\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35382\" target=\"_blank\" rel=\"noopener\"><b>\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0645\u0643\u0648\u0651\u0646\u0629 \u0644\u0647\u0627 \u0628\u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u062e\u0637\u0648\u0629 \u0628\u062e\u0637\u0648\u0629<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35378\" target=\"_blank\" rel=\"noopener\"><b>\u062e\u0637\u0648\u0627\u062a \u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 [+ \u062a\u0637\u0628\u064a\u0642 \u0639\u0645\u0644\u064a]<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35379\" target=\"_blank\" rel=\"noopener\"><b>\u0645\u0627 \u0623\u0647\u0645\u064a\u0629 \u062f\u0631\u0627\u0633\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX) \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u061f<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35380\" target=\"_blank\" rel=\"noopener\"><b>\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u0629 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35381\" target=\"_blank\" rel=\"noopener\"><b>\u0643\u064a\u0641 \u062a\u0635\u0645\u0651\u0645 \u0645\u0646\u062a\u062c \u0631\u0642\u0645\u064a \u064a\u062d\u0642\u0642 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u064a\u0644 \u0646\u0627\u062c\u062d\u0629\u061f (\u0646\u0635\u0627\u0626\u062d \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a)<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35383\" target=\"_blank\" rel=\"noopener\"><b>5 \u0623\u0633\u0628\u0627\u0628 \u062a\u0648\u0636\u0651\u062d \u0644\u0643 \u0623\u0647\u0645\u064a\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35384\" target=\"_blank\" rel=\"noopener\"><b>\u0643\u064a\u0641 \u062a\u0633\u062a\u0641\u064a\u062f \u0645\u0646 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)\u061f<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35385\" target=\"_blank\" rel=\"noopener\"><b>\u0647\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX) \u062c\u0632\u0621 \u0645\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)\u061f \u0648\u0645\u0627 \u0647\u064a \u0623\u0628\u0631\u0632 \u0627\u0644\u0641\u0631\u0648\u0642\u0627\u062a \u0628\u064a\u0646\u0647\u0645\u0627\u061f<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35386\" target=\"_blank\" rel=\"noopener\"><b>\u0645\u0627 \u0627\u0644\u062f\u0648\u0631 \u0627\u0644\u0630\u064a \u062a\u0644\u0639\u0628\u0647 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX) \u0641\u064a \u0627\u0643\u062a\u0633\u0627\u0628 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u061f<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35387\" target=\"_blank\" rel=\"noopener\"><b>\u0645\u0627 \u0647\u064a \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35388\" target=\"_blank\" rel=\"noopener\"><b>4 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0644\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><\/a><\/li>\n<li><a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35389\" target=\"_blank\" rel=\"noopener\"><b>\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: \u0623\u0641\u0636\u0644 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0644\u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u0641\u064a \u0625\u0637\u0627\u0631 \u0633\u0639\u064a \u0645\u0646\u0635\u0651\u0629 &#8220;\u062a\u0639\u0644\u0651\u0645 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u0644\u0639\u0631\u0628\u064a\u0629 (UX Writing \u0628\u0627\u0644\u0639\u0631\u0628\u064a\u0629)&#8220; \u0627\u0644\u062f\u0627\u0626\u0645 \u0644\u062f\u0639\u0645 \u0645\u062c\u062a\u0645\u0639\u0647\u0627 \u0645\u0646 \u0627\u0644\u0637\u0645\u0648\u062d\u064a\u0646 \u0641\u064a \u0645\u062c\u0627\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (Customer Experience &#8211; CX) \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0645\u0648\u0645\u0627\u064b\u060c \u064a\u0633\u0631\u0651\u0646\u0627 \u0646\u062d\u0646 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0646\u0635\u0651\u0629 \u0623\u0646 \u0646\u0642\u062f\u0645 \u0644\u0643\u0645 \u0643\u062a\u0627\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0639\u0646\u0648\u0627\u0646 &#8220;\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0645\u0641\u0647\u0648\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)&#8221; \u0643\u0645\u0631\u062c\u0639 \u0623\u0633\u0627\u0633\u064a \u0644\u0645\u0646 \u064a\u0631\u064a\u062f \u0627\u0644\u062a\u0645\u0631\u0651\u0633 \u062d\u0642\u0627\u064b \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u062c\u0627\u0644\u060c \u0648\u0628\u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u060c [&hellip;]<\/p>\n","protected":false},"author":389,"featured_media":43291,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","content-type":"","footnotes":""},"categories":[563],"tags":[379,342,1033,1031],"class_list":["post-43059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience","tag-customer-experience","tag-cx","tag-1033","tag-1031"],"acf":[],"_links":{"self":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/43059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/users\/389"}],"replies":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/comments?post=43059"}],"version-history":[{"count":0,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/43059\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media\/43291"}],"wp:attachment":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media?parent=43059"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/categories?post=43059"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/tags?post=43059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}