{"id":41339,"date":"2025-06-19T10:15:56","date_gmt":"2025-06-19T07:15:56","guid":{"rendered":"https:\/\/uxwritingar.com\/staging\/?p=41339"},"modified":"2026-04-19T14:50:29","modified_gmt":"2026-04-19T12:50:29","slug":"%d8%af%d9%84%d9%8a%d9%84%d9%83-%d8%a7%d9%84%d8%b4%d8%a7%d9%85%d9%84-%d9%84%d9%81%d9%87%d9%85-12-%d9%85%d9%86%d9%87%d8%ac%d9%8a%d8%a9-%d9%84%d9%80-%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%aa%d8%ac%d8%b1","status":"publish","type":"post","link":"https:\/\/uxwritingar.com\/staging\/user-experience\/41339\/","title":{"rendered":"\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0641\u0647\u0645 12 \u0645\u0646\u0647\u062c\u064a\u0629 \u0644\u0640 \u0623\u0628\u062d\u0627\u062b \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 | \u0645\u062a\u0649 \u0648\u0643\u064a\u0641 \u062a\u0633\u062a\u062e\u062f\u0645 \u0643\u0644 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646\u0647\u0627"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0644\u0645\u0634\u0631\u0648\u0639 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0642\u062f \u064a\u0628\u062f\u0648 \u0627\u0644\u0628\u062d\u062b \u0648\u0643\u0623\u0646\u0647 \u062e\u0637\u0648\u0629 \u062b\u0627\u0646\u0648\u064a\u0629 \u0623\u0648 \u063a\u064a\u0631 \u0636\u0631\u0648\u0631\u064a\u0629. \u0641\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0646\u0634\u063a\u0644 \u0628\u0627\u0644\u062a\u062e\u0637\u064a\u0637\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u064a\u0629\u060c \u0648\u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a\u0629\u060c \u0648\u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0639\u0627\u0645 \u0644\u0644\u0645\u0646\u062a\u062c. \u0644\u0643\u0646\u060c \u0641\u064a \u0627\u0644\u062d\u0642\u064a\u0642\u0629\u060c \u0645\u0646 \u062f\u0648\u0646 \u0627\u0644\u0628\u062d\u062b\u060c \u0644\u0646 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0641\u0647\u0645 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0628\u0627\u0644\u0634\u0643\u0644 \u0627\u0644\u0635\u062d\u064a\u062d\u060c \u0648\u0642\u062f \u062a\u0631\u062a\u0643\u0628 \u0623\u062e\u0637\u0627\u0621 \u0645\u0643\u0644\u0641\u0629 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645.<\/span><\/p>\n<p><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/26273\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/span><\/a><span style=\"font-weight: 400;\"> \u0647\u0648 \u0628\u0648\u0635\u0644\u062a\u0643 \u0644\u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0633\u0644\u0648\u0643\u0647\u0645\u060c \u0648\u0647\u0648 \u0645\u0627 \u064a\u0648\u0641\u0631 \u0627\u0644\u0648\u0642\u062a \u0648\u064a\u0642\u0644\u0644 \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621\u060c \u0644\u0623\u0646\u0647 \u0628\u0628\u0633\u0627\u0637\u0629 \u064a\u0648\u062c\u0651\u0647\u0643 \u0646\u062d\u0648 \u062a\u0635\u0645\u064a\u0645 \u0645\u0646\u062a\u062c \u064a\u0644\u0628\u064a \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0643\u0646 \u0627\u062e\u062a\u064a\u0627\u0631 \u062a\u0642\u0646\u064a\u0629 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u064a\u0633 \u0628\u0627\u0644\u0623\u0645\u0631 \u0627\u0644\u0639\u0634\u0648\u0627\u0626\u064a\u061b \u0641\u0644\u0643\u0644 \u0645\u0634\u0631\u0648\u0639 \u062e\u0635\u0648\u0635\u064a\u062a\u0647\u060c \u0648\u0644\u0643\u0644 \u0633\u064a\u0627\u0642 \u0637\u0631\u064a\u0642\u062a\u0647. \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644\u060c \u0633\u0646\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0627\u062e\u062a\u064a\u0627\u0631 \u0648\u0642\u062a \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0628\u062d\u062b \u0648\u0644\u0645\u064e \u062a\u062e\u062a\u0627\u0631\u0647 \u0648\u0623\u064a \u0646\u0648\u0639 \u064a\u0646\u0627\u0633\u0628 \u0643\u0644 \u0645\u0634\u0631\u0648\u0639 \u0631\u0642\u0645\u064a.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\ud83e\uddea \u0645\u0627 \u0647\u064a \u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u061f<\/span><\/h2>\n<p><a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/26289\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/span><\/a><span style=\"font-weight: 400;\"> (\u0623\u0648 \u0645\u0646\u0627\u0647\u062c \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645) \u0647\u064a \u0623\u062f\u0648\u0627\u062a \u062a\u0633\u0627\u0639\u062f\u0643 \u0641\u064a \u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0633\u0644\u0648\u0643 \u062c\u0645\u0647\u0648\u0631\u0643\u060c \u0648\u0645\u0639\u0631\u0641\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645\u060c \u0623\u0647\u062f\u0627\u0641\u0647\u0645\u060c \u062f\u0648\u0627\u0641\u0639\u0647\u0645\u060c \u0648\u062a\u062d\u062f\u064a\u0627\u062a\u0647\u0645. \u064a\u0645\u0643\u0646\u0643 \u0623\u0646 \u062a\u062e\u0645\u0651\u0646 \u0645\u0627 \u064a\u062d\u062a\u0627\u062c\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0644\u0643\u0646 \u0648\u062d\u062f\u0647 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u064a\u064f\u0638\u0647\u0631 \u0644\u0643 \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0631\u064a\u062f\u0647 \u0641\u0639\u0644\u064b\u0627 \u0648\u064a\u0645\u0646\u062d\u0643 \u0623\u0633\u0627\u0633\u064b\u0627 \u0642\u0648\u064a\u064b\u0627 \u0644\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0635\u062d\u064a\u062d\u0629 \u0644\u0644\u0628\u062f\u0621 \u0628\u0627\u0644\u062a\u0635\u0645\u064a\u0645.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u062a\u062d\u0633\u0646 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0646\u0647\u062c\u060c \u0639\u0644\u064a\u0643 \u0623\u0648\u0644\u064b\u0627 \u0641\u0647\u0645 \u0647\u0630\u0647 \u0627\u0644\u0641\u0626\u0627\u062a \u0627\u0644\u062b\u0644\u0627\u062b \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629:<\/span><\/p>\n<figure id=\"attachment_41384\" aria-describedby=\"caption-attachment-41384\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-41384 size-large\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/2nd_Design-1024x576.jpg\" alt=\"1\ufe0f\u20e3 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u064a\u0641\u064a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u0645\u064a\" width=\"1024\" height=\"576\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/2nd_Design-1024x576.jpg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/2nd_Design-300x169.jpg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/2nd_Design-768x432.jpg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/2nd_Design-1536x864.jpg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/2nd_Design-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-41384\" class=\"wp-caption-text\">1\ufe0f\u20e3 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u064a\u0641\u064a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u0645\u064a<\/figcaption><\/figure>\n<h3><b>1\ufe0f\u20e3 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u064a\u0641\u064a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u0645\u064a<\/b><\/h3>\n<p><b>\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u064a\u0641\u064a (Qualitative):<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0633\u0624\u0627\u0644 &#8220;\u0644\u0645\u0627\u0630\u0627\u061f&#8221;\u060c \u0648\u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0623\u0648 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0643\u062a\u0648\u0628\u0629 \u0648\u0627\u0644\u0645\u0633\u0645\u0648\u0639\u0629\u060c \u062b\u0645 \u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0644\u0627\u0633\u062a\u062e\u0631\u0627\u062c \u0623\u0646\u0645\u0627\u0637 \u0623\u0648 \u0645\u0648\u0627\u0636\u064a\u0639. \u064a\u064f\u0639\u062f \u0639\u0645\u064a\u0642\u064b\u0627 \u0648\u0645\u0641\u064a\u062f\u064b\u0627 \u0641\u064a \u0641\u0647\u0645 \u0627\u0644\u062a\u062c\u0631\u0628\u0629\u060c \u0644\u0643\u0646\u0647 \u064a\u062a\u0637\u0644\u0628 \u0648\u0642\u062a\u064b\u0627 \u0648\u062c\u0647\u062f\u064b\u0627\u060c \u0648\u0639\u0627\u062f\u0629 \u0645\u0627 \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0639\u062f\u062f \u0642\u0644\u064a\u0644 \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0641\u0642\u0637.<\/span><\/p>\n<p><b>\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u0645\u064a (Quantitative):<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u064a\u064f\u062c\u064a\u0628 \u0639\u0646 \u0623\u0633\u0626\u0644\u0629 \u0645\u062b\u0644 &#8220;\u0643\u0645\u061f&#8221;\u060c &#8220;\u0643\u0645 \u0645\u0631\u0629\u061f&#8221;\u060c \u0623\u0648 &#8220;\u0645\u0627 \u0627\u0644\u0646\u0633\u0628\u0629\u061f&#8221;. \u064a\u062c\u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0631\u0642\u0645\u064a\u0629 \u0648\u064a\u062d\u0644\u0644\u0647\u0627 \u0625\u062d\u0635\u0627\u0626\u064a\u064b\u0627. \u0633\u0647\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0648\u0633\u0631\u064a\u0639 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0643\u064a\u0641\u064a\u060c \u0644\u0643\u0646\u0647 \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0639\u062f\u062f \u0623\u0643\u0628\u0631 \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u062f\u0642\u064a\u0642\u0629.<\/span><\/p>\n<h3><b>2\ufe0f\u20e3 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u0648\u0644\u064a\u062f\u064a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u0642\u064a\u064a\u0645\u064a<\/b><\/h3>\n<p><b>\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u0648\u0644\u064a\u062f\u064a (Generative):<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u064a\u064f\u0639\u0631\u0641 \u0623\u064a\u0636\u064b\u0627 \u0628\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0627\u0633\u062a\u0643\u0634\u0627\u0641\u064a \u0623\u0648 \u0627\u0644\u062a\u0623\u0633\u064a\u0633\u064a\u060c \u0648\u064a\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0641\u0631\u0635 \u062c\u062f\u064a\u062f\u0629 \u0648\u062d\u0644\u0648\u0644 \u0645\u0628\u062a\u0643\u0631\u0629 \u0644\u0645\u0634\u0627\u0643\u0644 \u062d\u0642\u064a\u0642\u064a\u0629. \u064a\u0633\u0627\u0639\u062f\u0643 \u0641\u064a \u0628\u0646\u0627\u0621 \u0641\u0647\u0645 \u0639\u0645\u064a\u0642 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0648\u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621 \u0628\u0623\u064a \u062a\u0635\u0645\u064a\u0645.<\/span><\/p>\n<p><b>\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u0642\u064a\u064a\u0645\u064a (Evaluative):<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u062a\u0642\u064a\u064a\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u062d\u0644\u0648\u0644 \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645\u0647\u0627 \u0641\u0639\u0627\u0644\u0629. \u064a\u0645\u0643\u0646 \u0625\u062c\u0631\u0627\u0624\u0647 \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u060c \u0648\u064a\u0647\u062f\u0641 \u0625\u0644\u0649 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646\u0643 \u062a\u0633\u064a\u0631 \u0641\u064a \u0627\u0644\u0627\u062a\u062c\u0627\u0647 \u0627\u0644\u0635\u062d\u064a\u062d \u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0646\u0627\u0633 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<h3><b>3\ufe0f\u20e3 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0645\u0648\u0642\u0641\u064a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0633\u0644\u0648\u0643\u064a<\/b><\/h3>\n<p><b>\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0645\u0648\u0642\u0641\u064a (Attitudinal):<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0637\u0631\u062d \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0645\u0639\u0631\u0641\u0629 \u0622\u0631\u0627\u0626\u0647\u0645\u060c \u0645\u0634\u0627\u0639\u0631\u0647\u0645\u060c \u062a\u0648\u0642\u0639\u0627\u062a\u0647\u0645\u060c \u0648\u0645\u062f\u0649 \u0631\u0636\u0627\u0647\u0645 \u0639\u0646 \u0645\u0646\u062a\u062c \u0623\u0648 \u062a\u062c\u0631\u0628\u0629 \u0645\u0639\u064a\u0646\u0629. \u064a\u0645\u0646\u062d\u0643 \u0641\u0647\u0645\u064b\u0627 \u0644\u0631\u062f\u0648\u062f\u0647\u0645 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0623\u0648 \u0627\u0644\u0646\u0641\u0633\u064a\u0629 \u062a\u062c\u0627\u0647 \u0645\u0627 \u062a\u0642\u062f\u0645\u0647.<\/span><\/p>\n<p><b>\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0633\u0644\u0648\u0643\u064a (Behavioural):<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0645\u0644\u0627\u062d\u0638\u0629 \u0641\u0642\u0637\u060c \u062f\u0648\u0646 \u062a\u0648\u062c\u064a\u0647 \u0623\u0633\u0626\u0644\u0629. \u064a\u0633\u0645\u062d \u0644\u0643 \u0628\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0641\u0639\u0644\u064a\u064b\u0627 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c. \u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0628\u062d\u062b \u064a\u0643\u0634\u0641 \u0633\u0644\u0648\u0643\u0647\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u062d\u062a\u0649 \u0648\u0625\u0646 \u0644\u0645 \u064a\u0639\u062a\u0631\u0641\u0648\u0627 \u0628\u0647 \u0641\u064a \u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0631\u0623\u064a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0630\u064a \u0635\u0644\u0629:<\/span><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/26799\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> \u062f\u0644\u064a\u0644\u0643 \u0625\u0644\u0649 \u0625\u062c\u0631\u0627\u0621 \u0645\u0642\u0627\u0628\u0644\u0629 \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u062e\u0637\u0648\u0629 \u0628\u062e\u0637\u0648\u0629<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u062a\u0648\u062c\u062f \u0637\u0631\u064a\u0642\u0629 \u0648\u0627\u062d\u062f\u0629 \u062a\u0646\u0627\u0633\u0628 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639. \u0628\u0639\u0636 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u062a\u0639\u0645\u0642 \u0641\u064a \u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0648\u0628\u0639\u0636\u0647\u0627 \u0627\u0644\u0622\u062e\u0631 \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0623\u0631\u0642\u0627\u0645 \u0648\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0648\u0627\u0636\u062d\u0629. \u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0646\u062c\u0627\u062d \u0647\u0648 \u0623\u0646 \u062a\u062e\u062a\u0627\u0631 \u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0630\u064a \u064a\u062e\u062f\u0645 \u0647\u062f\u0641\u0643 \u0628\u0634\u0643\u0644 \u062f\u0642\u064a\u0642.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udca1 <\/span><b>\u0646\u0635\u064a\u062d\u0629:<\/b><span style=\"font-weight: 400;\"> \u0644\u0627 \u062a\u062e\u0634\u064e \u0627\u0644\u062c\u0645\u0639 \u0628\u064a\u0646 \u0623\u0643\u062b\u0631 \u0645\u0646 \u062a\u0642\u0646\u064a\u0629 \u0641\u064a \u0645\u0634\u0631\u0648\u0639 \u0648\u0627\u062d\u062f. \u0623\u062d\u064a\u0627\u0646\u064b\u0627\u060c \u0627\u0644\u0645\u0632\u064a\u062c \u0627\u0644\u0635\u062d\u064a\u062d \u0628\u064a\u0646 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0643\u0645\u064a \u0648\u0627\u0644\u0643\u064a\u0641\u064a\u060c \u0623\u0648 \u0628\u064a\u0646 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u0642\u064a\u064a\u0645\u064a \u0648\u0627\u0644\u062a\u0648\u0644\u064a\u062f\u064a\u060c \u0647\u0648 \u0645\u0627 \u064a\u0635\u0646\u0639 \u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\ud83e\udde0 12 \u062a\u0642\u0646\u064a\u0629 \u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (\u0648\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645 \u0643\u0644 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646\u0647\u0627)<\/span><\/h2>\n<figure id=\"attachment_43344\" aria-describedby=\"caption-attachment-43344\" style=\"width: 926px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-43344 size-large\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/3rd_Design_-_Modified-926x1024.jpg\" alt=\"\u0623\u0634\u0647\u0631 \u0637\u0631\u0642 \u0627\u0644\u0628\u062d\u062b \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\" width=\"926\" height=\"1024\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/3rd_Design_-_Modified-926x1024.jpg 926w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/3rd_Design_-_Modified-271x300.jpg 271w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/3rd_Design_-_Modified-768x849.jpg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/3rd_Design_-_Modified-1390x1536.jpg 1390w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/3rd_Design_-_Modified-1853x2048.jpg 1853w\" sizes=\"(max-width: 926px) 100vw, 926px\" \/><figcaption id=\"caption-attachment-43344\" class=\"wp-caption-text\">\u0623\u0634\u0647\u0631 \u0637\u0631\u0642 \u0627\u0644\u0628\u062d\u062b \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0642\u0627\u0626\u0645\u0629 \u0628\u0623\u0634\u0647\u0631 \u0637\u0631\u0642 \u0627\u0644\u0628\u062d\u062b \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0625\u0644\u0649 \u062c\u0627\u0646\u0628 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0623\u0646\u0633\u0628 \u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0643\u0644 \u062a\u0642\u0646\u064a\u0629:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">1. \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0641\u0631\u062f\u064a\u0629 \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 (User Interviews)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0642\u0627\u0628\u0644 \u0627\u0644\u0628\u0627\u062d\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0634\u0643\u0644 \u0641\u0631\u062f\u064a \u0641\u064a \u062c\u0644\u0633\u0629 \u062d\u0648\u0627\u0631 \u0645\u0641\u062a\u0648\u062d\u0629. \u062a\u0637\u0631\u062d \u0623\u0633\u0626\u0644\u0629 \u0645\u0641\u062a\u0648\u062d\u0629\u060c \u0644\u0643\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u0628\u0627\u062d\u062b \u0645\u0633\u062a\u0639\u062f\u064b\u0627 \u062c\u064a\u062f\u064b\u0627 \u0644\u062a\u0648\u062c\u064a\u0647 \u0627\u0644\u062d\u062f\u064a\u062b \u0628\u0647\u062f\u0641 \u0645\u0639\u0631\u0641\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0633\u0644\u0648\u0643\u0647\u060c \u0648\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0648\u0627\u062c\u0647\u0647\u0627.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u062a\u0639\u062a\u0628\u0631 \u0645\u0646 <\/span><b>\u0627\u0644\u0628\u062d\u0648\u062b \u0627\u0644\u0646\u0648\u0639\u064a\u0629 (Qualitative)<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062a\u0648\u0641\u0631 \u0643\u0645\u064a\u0629 \u0643\u0628\u064a\u0631\u0629 \u0645\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0642\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0625\u062c\u0631\u0627\u0621 \u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0645\u0639 \u0639\u062f\u062f \u0642\u0644\u064a\u0644 \u0641\u0642\u0637 \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u064a\u062a\u0637\u0644\u0628 \u0648\u0642\u062a\u064b\u0627 \u0648\u062c\u0647\u062f\u064b\u0627 \u0643\u0628\u064a\u0631\u064a\u0646.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0623\u0648\u0644\u0649 \u0645\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0639\u0645\u064a\u0642 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u0623\u0648 \u0641\u064a \u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0644\u062a\u0642\u064a\u064a\u0645 \u0645\u062f\u0649 \u0646\u062c\u0627\u062d \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0641\u0631\u0635 \u0627\u0644\u062a\u062d\u0633\u064a\u0646.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">2. \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 (Focus Groups)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u062c\u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0645\u0646 3 \u0625\u0644\u0649 12 \u0634\u062e\u0635\u064b\u0627 \u0644\u0645\u0646\u0627\u0642\u0634\u0629 \u0645\u0646\u062a\u062c \u0645\u0639\u064a\u0646\u060c \u064a\u062f\u064a\u0631 \u0627\u0644\u0628\u0627\u062d\u062b \u0627\u0644\u062d\u0648\u0627\u0631 \u0648\u064a\u0637\u0644\u0628 \u0622\u0631\u0627\u0621 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646. \u0648\u0647\u064a \u0623\u064a\u0636\u064b\u0627 \u0645\u0646 <\/span><b>\u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0646\u0648\u0639\u064a\u0629<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0623\u0633\u0631\u0639 \u0645\u0646 \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0641\u0631\u062f\u064a\u0629 \u0641\u064a \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0642\u062f \u064a\u062a\u0623\u062b\u0631 \u0631\u0623\u064a \u0627\u0644\u0641\u0631\u062f \u0628\u0631\u0623\u064a \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0623\u062b\u0646\u0627\u0621 \u062a\u062d\u062f\u064a\u062f \u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0635\u064a\u0627\u063a\u0629 \u0631\u0624\u064a\u062a\u0647.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">3. \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0625\u062b\u0646\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (Ethnographic Studies)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u0639\u0631\u0641 \u0623\u064a\u0636\u064b\u0627 \u0628\u0640 &#8220;\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0645\u064a\u062f\u0627\u0646&#8221;\u060c \u0648\u062a\u062c\u0631\u0649 \u0641\u064a \u0628\u064a\u0626\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629 (\u0645\u0646\u0632\u0644\u0647 \u0623\u0648 \u0645\u0643\u0627\u0646 \u0639\u0645\u0644\u0647). \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u0645\u0631\u0627\u0642\u0628\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0636\u0645\u0646 \u0633\u064a\u0627\u0642\u0647 \u0627\u0644\u0648\u0627\u0642\u0639\u064a.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u062a\u0642\u0646\u064a\u0629 \u0646\u0648\u0639\u064a\u0629 \u062a\u062a\u064a\u062d \u0641\u0647\u0645\u0627\u064b \u0639\u0645\u064a\u0642\u064b\u0627 \u0644\u0644\u062f\u0648\u0627\u0641\u0639 \u0648\u0627\u0644\u0642\u064a\u0648\u062f.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062a\u0642\u062f\u0645 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0633\u064a\u0627\u0642\u064a\u0629 \u064a\u0635\u0639\u0628 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u064a\u0647\u0627 \u0628\u0637\u0631\u0642 \u0623\u062e\u0631\u0649.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062a\u062a\u0637\u0644\u0628 \u0648\u0642\u062a\u064b\u0627 \u0648\u0645\u0648\u0627\u0631\u062f \u0643\u0628\u064a\u0631\u0629\u060c \u0648\u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u0643\u0644\u0641\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0644\u062a\u0648\u062c\u064a\u0647 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0623\u0648 \u0639\u0646\u062f \u0627\u062e\u062a\u0628\u0627\u0631 \u0646\u0645\u0648\u0630\u062c \u0623\u0648\u0644\u064a \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u0639\u0645\u0644\u064a.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">4. \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0627\u0639\u062a\u0631\u0627\u0636\u064a\u0629 (Intercept Interviews)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0642\u0648\u0645 \u0627\u0644\u0628\u0627\u062d\u062b \u0628\u0645\u0642\u0627\u0628\u0644\u0629 \u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0641\u064a \u0623\u0645\u0627\u0643\u0646\u0647\u0645 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629 (\u0645\u062b\u0644\u0627\u064b \u062f\u0627\u062e\u0644 \u0628\u0646\u0643 \u0639\u0646\u062f \u062a\u0635\u0645\u064a\u0645 \u062a\u0637\u0628\u064a\u0642 \u0628\u0646\u0643\u064a)\u060c \u0623\u0648 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0625\u0646 \u062a\u0648\u0641\u0631 \u0627\u0644\u0645\u0646\u062a\u062c. \u064a\u0637\u0631\u062d \u0639\u0644\u064a\u0647\u0645 \u0623\u0633\u0626\u0644\u0629 \u0623\u062b\u0646\u0627\u0621 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0645 \u0644\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0648\u0646 \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0643\u0648\u0646\u0648\u0646 \u0645\u0646 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0628\u062f\u0642\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0645\u0646 \u0627\u0644\u0635\u0639\u0628 \u0625\u0642\u0646\u0627\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u0644\u062a\u062d\u062f\u062b \u0644\u0623\u0643\u062b\u0631 \u0645\u0646 \u062f\u0642\u064a\u0642\u0629 \u0623\u0648 \u062f\u0642\u064a\u0642\u062a\u064a\u0646.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639\u060c \u0644\u0643\u0646\u0647\u0627 \u062a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u0641\u0627\u0626\u062f\u0629 \u0639\u0646\u062f \u062a\u0648\u0641\u0631 \u0646\u0645\u0648\u0630\u062c \u0623\u0648\u0644\u064a \u064a\u0645\u0643\u0646\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644\u0647 \u0642\u064a\u0627\u0633 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">5. \u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u064a\u0648\u0645\u064a\u0627\u062a (Diary Studies)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0633\u062c\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u062a\u062c\u0627\u0631\u0628\u0647\u0645 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c \u0628\u0634\u0643\u0644 \u064a\u0648\u0645\u064a \u062e\u0644\u0627\u0644 \u0623\u0633\u0628\u0648\u0639 \u0623\u0648 \u0623\u0633\u0628\u0648\u0639\u064a\u0646\u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062f\u0641\u062a\u0631 \u0648\u0631\u0642\u064a \u0623\u0648 \u062a\u0637\u0628\u064a\u0642 \u0647\u0627\u062a\u0641\u064a \u0623\u0648 \u062d\u062a\u0649 \u0641\u064a\u062f\u064a\u0648. \u062a\u0648\u0641\u0631 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0646\u0638\u0631\u0629 \u0646\u0648\u0639\u064a\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u0645\u062f \u062d\u0648\u0644 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062a\u0645\u0646\u062d\u0643 \u0641\u0647\u0645\u064b\u0627 \u0639\u0645\u064a\u0642\u064b\u0627 \u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0646\u062f\u0645\u0627\u062c \u0627\u0644\u0645\u0646\u062a\u062c \u0641\u064a \u062d\u064a\u0627\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u064a\u0648\u0645\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062a\u0639\u062a\u0645\u062f \u062c\u0648\u062f\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0639\u0644\u0649 \u0645\u062f\u0649 \u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0645\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0644\u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0630\u064a \u0635\u0644\u0629: <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/26279\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0643\u064a\u0641\u064a\u0629 \u0625\u062c\u0631\u0627\u0621 \u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0645\u0633\u062a\u062e\u062f\u0645 UX | \u0623\u0633\u0627\u0633\u064a\u0627\u062a \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/span><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">6. \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a (Surveys)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u063a\u0644\u0642\u0629 (\u0623\u0633\u0626\u0644\u0629 \u0645\u062a\u0639\u062f\u062f\u0629 \u0627\u0644\u0627\u062e\u062a\u064a\u0627\u0631\u0627\u062a \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u064a\u0643\u0648\u0646 \u0643\u0645\u0651\u064a\u064b\u0627) \u0623\u0648 \u0645\u0641\u062a\u0648\u062d\u0629 (\u0625\u062c\u0627\u0628\u0627\u062a \u062d\u0631\u0629 \u0648\u062a\u062d\u0644\u064a\u0644 \u0646\u0648\u0639\u064a)\u060c \u0623\u0648 \u0645\u0632\u064a\u062c \u0628\u064a\u0646 \u0627\u0644\u0627\u062b\u0646\u064a\u0646. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0648\u0627\u0636\u062d\u0629 \u0648\u063a\u064a\u0631 \u0645\u0648\u062c\u0647\u0629.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0631\u062e\u064a\u0635\u0629 \u0648\u064a\u0645\u0643\u0646 \u0646\u0634\u0631\u0647\u0627 \u0628\u0633\u0647\u0648\u0644\u0629 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0625\u062c\u0627\u0628\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u062a\u0641\u062a\u0642\u0631 \u0623\u062d\u064a\u0627\u0646\u064b\u0627 \u0644\u0644\u0633\u064a\u0627\u0642 \u0627\u0644\u0639\u0645\u064a\u0642.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639. \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0628\u0634\u0643\u0644 \u0645\u062a\u0643\u0631\u0631 \u0644\u0645\u0639\u0631\u0641\u0629 \u0622\u0631\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0623\u062b\u0646\u0627\u0621 \u062a\u0642\u062f\u0645 \u0627\u0644\u0639\u0645\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">7. \u0641\u0631\u0632 \u0627\u0644\u0628\u0637\u0627\u0642\u0627\u062a (Card Sorting)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u0633\u062a\u062e\u062f\u0645 <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/26792\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u062a\u0642\u0646\u064a\u0629 \u0641\u0631\u0632 \u0627\u0644\u0628\u0637\u0627\u0642\u0627\u062a<\/span><\/a><span style=\"font-weight: 400;\"> \u0644\u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0647\u064a\u0643\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u064a \u0644\u0644\u0645\u0648\u0642\u0639 \u0623\u0648 \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0628\u062a\u0631\u062a\u064a\u0628 \u0628\u0637\u0627\u0642\u0627\u062a \u0645\u0643\u062a\u0648\u0628 \u0639\u0644\u064a\u0647\u0627 \u0623\u0633\u0645\u0627\u0621 \u0639\u0646\u0627\u0635\u0631 \u0636\u0645\u0646 \u0641\u0626\u0627\u062a. \u0625\u0630\u0627 \u0642\u0627\u0645\u0648\u0627 \u0628\u062a\u0633\u0645\u064a\u0629 \u0627\u0644\u0641\u0626\u0627\u062a \u0628\u0623\u0646\u0641\u0633\u0647\u0645\u060c \u064a\u064f\u0637\u0644\u0642 \u0639\u0644\u064a\u0647 &#8220;\u0641\u0631\u0632 \u0645\u0641\u062a\u0648\u062d&#8221;\u060c \u0623\u0645\u0627 \u0625\u0630\u0627 \u0637\u064f\u0644\u0628 \u0645\u0646\u0647\u0645 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0641\u0626\u0627\u062a \u062c\u0627\u0647\u0632\u0629\u060c \u0641\u0647\u0648 &#8220;\u0641\u0631\u0632 \u0645\u063a\u0644\u0642&#8221;.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0627\u0644\u0641\u0631\u0632 \u0627\u0644\u0645\u063a\u0644\u0642 \u0647\u0648 \u0628\u062d\u062b <\/span><b>\u0643\u0645\u064a<\/b><span style=\"font-weight: 400;\">\u060c \u0628\u064a\u0646\u0645\u0627 \u0627\u0644\u0641\u0631\u0632 \u0627\u0644\u0645\u0641\u062a\u0648\u062d \u064a\u062c\u0645\u0639 \u0628\u064a\u0646 <\/span><b>\u0627\u0644\u0646\u0648\u0639\u064a \u0648\u0627\u0644\u0643\u0645\u0651\u064a<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u0628\u0646\u0627\u0621 \u0623\u0646\u0638\u0645\u0629 \u062a\u0646\u0642\u0644 \u0633\u0647\u0644\u0629 \u0627\u0644\u0641\u0647\u0645 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0642\u062f \u062a\u0643\u0648\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u063a\u064a\u0631 \u0645\u062a\u0633\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u062a\u062a\u0637\u0644\u0628 \u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u060c \u062e\u0635\u0648\u0635\u064b\u0627 \u0623\u062b\u0646\u0627\u0621 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0628\u0634\u0623\u0646 \u062a\u0633\u0645\u064a\u0627\u062a \u0648\u0623\u0642\u0633\u0627\u0645 \u0646\u0638\u0627\u0645 \u0627\u0644\u062a\u0646\u0642\u0644.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">8. \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0647\u064a\u0643\u0644 \u0627\u0644\u0646\u0635\u064a (Tree Testing)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u064f\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0627 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0644\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0645\u062f\u0649 \u0645\u0646\u0637\u0642\u064a\u0629 \u0627\u0644\u0647\u064a\u0643\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u064a. \u064a\u062a\u0645 \u0639\u0631\u0636 \u0646\u0633\u062e\u0629 \u0646\u0635\u064a\u0629 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u064a\u064f\u0637\u0644\u0628 \u0645\u0646\u0647\u0645 \u062a\u0646\u0641\u064a\u0630 \u0645\u0647\u0627\u0645 \u0644\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0639\u0646\u0627\u0635\u0631 \u0645\u0639\u064a\u0646\u0629\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u062a\u0642\u064a\u064a\u0645 \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 \u0644\u0644\u0623\u0642\u0633\u0627\u0645.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u062a\u0642\u0646\u064a\u0629 <\/span><b>\u0643\u0645\u0651\u064a\u0629<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u0643\u0634\u0641 \u0639\u0646 \u0645\u0634\u0643\u0644\u0627\u062a \u0641\u064a \u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0644\u0627 \u064a\u0623\u062e\u0630 \u0641\u064a \u0627\u0644\u062d\u0633\u0628\u0627\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0628\u0635\u0631\u064a \u0623\u0648 \u0633\u064a\u0627\u0642 \u0627\u0644\u0645\u062d\u062a\u0648\u0649.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0645\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u060c \u0642\u0628\u0644 \u062a\u062b\u0628\u064a\u062a \u0627\u0644\u0647\u064a\u0643\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u064a \u0627\u0644\u0646\u0647\u0627\u0626\u064a.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">9. <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/web-usability\/16005\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u0628\u0627\u0631 \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 (Usability Testing)<\/span><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u064f\u062c\u0631\u0649 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u062f\u0627\u062e\u0644 \u0645\u062e\u062a\u0628\u0631 \u0623\u0648 \u0628\u064a\u0626\u0629 \u062e\u0627\u0636\u0639\u0629 \u0644\u0644\u0631\u0642\u0627\u0628\u0629\u060c \u062d\u064a\u062b \u064a\u0631\u0627\u0642\u0628 \u0627\u0644\u0628\u0627\u062d\u062b \u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u062b\u0646\u0627\u0621 \u062a\u0646\u0641\u064a\u0630 \u0645\u0647\u0627\u0645 \u0645\u062d\u062f\u062f\u0629\u060c \u0628\u0647\u062f\u0641 \u062a\u0642\u064a\u064a\u0645 \u0645\u062f\u0649 \u0633\u0647\u0648\u0644\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u0646\u062c\u0627\u062d\u0627\u062a \u0648\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0648\u0627\u062c\u0647\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a\u0629 \u0642\u062f \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u060c \u0648\u0644\u0643\u0646\u0647 \u0645\u0641\u064a\u062f \u0628\u0634\u0643\u0644 \u062e\u0627\u0635 \u0639\u0646\u062f \u062a\u0648\u0641\u0631 \u0646\u0645\u0648\u0630\u062c \u0623\u0648\u0644\u064a \u0623\u0648 \u0647\u064a\u0643\u0644 \u0645\u0628\u062f\u0626\u064a \u064a\u0645\u0643\u0646 \u0627\u062e\u062a\u0628\u0627\u0631\u0647.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0630\u064a \u0635\u0644\u0629:<\/span><a href=\"https:\/\/uxwritingar.com\/staging\/web-usability\/17503\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> \u0645\u062f\u062e\u0644 \u0625\u0644\u0649 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 (Usability Testing 101)<\/span><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">10. \u0627\u062e\u062a\u0628\u0627\u0631 A\/B Testing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0642\u0627\u0631\u0646 \u0647\u0630\u0627 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0628\u064a\u0646 \u0646\u0633\u062e\u062a\u064a\u0646 \u0623\u0648 \u0623\u0643\u062b\u0631 \u0645\u0646 \u062c\u0632\u0621 \u0645\u0639\u064a\u0646 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0644\u0645\u0639\u0631\u0641\u0629 \u0623\u064a\u0647\u0627 \u064a\u062d\u0642\u0642 \u0646\u062a\u0627\u0626\u062c \u0623\u0641\u0636\u0644 (\u0645\u062b\u0644 \u0627\u0644\u0646\u0642\u0631\u0627\u062a \u0623\u0648 \u0627\u0644\u062a\u0633\u062c\u064a\u0644\u0627\u062a). \u064a\u062a\u0645 \u0639\u0631\u0636 \u0643\u0644 \u0646\u0633\u062e\u0629 \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u0648\u062a\u064f\u0642\u0627\u0633 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0628\u0627\u0644\u0623\u0631\u0642\u0627\u0645.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u062a\u0642\u0646\u064a\u0629 <\/span><b>\u0643\u0645\u0651\u064a\u0629<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u0642\u062f\u0645 \u062f\u0644\u064a\u0644\u0627\u064b \u0648\u0627\u0636\u062d\u064b\u0627 \u062d\u0648\u0644 \u0627\u0644\u0646\u0633\u062e\u0629 \u0627\u0644\u0623\u0641\u0636\u0644 \u0623\u062f\u0627\u0621\u064b.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u062a\u0637\u0644\u0628 \u0639\u062f\u062f\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0644\u0648\u0635\u0648\u0644 \u0644\u0646\u062a\u0627\u0626\u062c \u062f\u0642\u064a\u0642\u0629.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u062f\u0648\u0631\u0629 \u062d\u064a\u0627\u0629 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u062e\u0627\u0635\u0629 \u0639\u0646\u062f \u0627\u0644\u062d\u0627\u062c\u0629 \u0644\u062d\u0633\u0645 \u0642\u0631\u0627\u0631 \u0636\u0645\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u064a\u0627\u0646\u0627\u062a \u0641\u0639\u0644\u064a\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0630\u064a \u0635\u0644\u0629: <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/resources\/21069\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0647\u0644 \u062a\u0639\u0631\u0641 \u0643\u064a\u0641 \u062a\u0631\u0641\u0639 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a A B testing \u0645\u0628\u064a\u0639\u0627\u062a\u0643\u061f \u062e\u0637\u0648\u0629 \u0628\u0633\u064a\u0637\u0629 \u064a\u062c\u0647\u0644\u0647\u0627 \u0627\u0644\u0643\u062b\u064a\u0631<\/span><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">11. \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0641\u0647\u0648\u0645 (Concept Testing)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0639\u0631\u0636 \u0627\u0644\u0628\u0627\u062d\u062b \u0646\u0645\u0648\u0630\u062c\u064b\u0627 \u0623\u0648\u0644\u064a\u064b\u0627 \u0623\u0648 \u062a\u0635\u0645\u064a\u0645\u064b\u0627 \u0645\u0628\u062f\u0626\u064a\u064b\u0627 \u0644\u0641\u0643\u0631\u0629 \u062c\u062f\u064a\u062f\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0625\u0645\u0627 \u0641\u0631\u062f\u064a\u064b\u0627 \u0623\u0648 \u0636\u0645\u0646 \u0645\u062c\u0645\u0648\u0639\u0629 \u0644\u062a\u0642\u064a\u064a\u0645 \u0645\u062f\u0649 \u062a\u0648\u0627\u0641\u0642\u0647\u0627 \u0645\u0639 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0648\u0623\u0647\u062f\u0627\u0641\u0647\u0645\u060c \u0648\u0645\u062f\u0649 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 <\/span><b>\u0646\u0648\u0639\u064a\u0629 \u0623\u0648 \u0643\u0645\u0651\u064a\u0629<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0641\u0643\u0631\u0629 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u0627 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0622\u0631\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u0648\u0644\u064a\u0633 \u0639\u0644\u0649 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0641\u0639\u0644\u064a \u0644\u0644\u0645\u0646\u062a\u062c.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639\u060c \u0642\u0628\u0644 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0648\u0642\u062a \u0648\u0645\u0648\u0627\u0631\u062f \u0641\u064a \u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">12. \u062a\u062a\u0628\u0639 \u062d\u0631\u0643\u0629 \u0627\u0644\u0639\u064a\u0646 (Eye Tracking)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u064f\u0633\u062a\u062e\u062f\u0645 \u0628\u0631\u0645\u062c\u064a\u0627\u062a \u0645\u062a\u062e\u0635\u0635\u0629 \u0644\u0645\u062a\u0627\u0628\u0639\u0629 \u0623\u0645\u0627\u0643\u0646 \u062a\u0631\u0643\u064a\u0632 \u0646\u0638\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0623\u062b\u0646\u0627\u0621 \u062a\u0646\u0641\u064a\u0630 \u0645\u0647\u0627\u0645 \u0645\u0639\u064a\u0646\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c. \u062a\u064f\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 <\/span><b>\u0646\u0648\u0639\u064a\u0629<\/b><span style=\"font-weight: 400;\"> \u0648\u062a\u0648\u0641\u0631 \u0628\u064a\u0627\u0646\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u0644\u0644\u063a\u0627\u064a\u0629.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u2705 <\/span><b>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062f\u0642\u064a\u0642\u0629 \u062c\u062f\u064b\u0627 \u0641\u064a \u0642\u064a\u0627\u0633 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0628\u0635\u0631\u064a \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u274c <\/span><b>\u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u062a\u062a\u0637\u0644\u0628 \u0645\u0639\u062f\u0627\u062a \u0648\u0628\u0631\u0627\u0645\u062c \u0645\u062a\u062e\u0635\u0635\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udd52 <\/span><b>\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627\u061f<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0623\u062e\u064a\u0631\u0629 \u0645\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0623\u0648 \u0639\u0646\u062f \u0625\u0639\u0627\u062f\u0629 \u062a\u0635\u0645\u064a\u0645 \u0645\u0646\u062a\u062c \u0645\u0648\u062c\u0648\u062f.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\ud83c\udfaf \u0643\u064a\u0641 \u062a\u062e\u062a\u0627\u0631 \u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0645\u0634\u0631\u0648\u0639\u0643\u061f<\/span><\/h2>\n<figure id=\"attachment_41383\" aria-describedby=\"caption-attachment-41383\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-41383 size-large\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/1st_Design-1024x576.jpg\" alt=\"\ud83c\udfaf \u0643\u064a\u0641 \u062a\u062e\u062a\u0627\u0631 \u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0645\u0634\u0631\u0648\u0639\u0643\u061f\" width=\"1024\" height=\"576\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/1st_Design-1024x576.jpg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/1st_Design-300x169.jpg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/1st_Design-768x432.jpg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/1st_Design-1536x864.jpg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2025\/06\/1st_Design-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-41383\" class=\"wp-caption-text\">\ud83c\udfaf \u0643\u064a\u0641 \u062a\u062e\u062a\u0627\u0631 \u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0645\u0634\u0631\u0648\u0639\u0643\u061f<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062c\u0645\u064a\u0639 \u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u062a\u064a \u062a\u062d\u062f\u062b\u0646\u0627 \u0639\u0646\u0647\u0627 \u0641\u064a \u0645\u0634\u0631\u0648\u0639 \u0648\u0627\u062d\u062f\u060c \u0644\u0630\u0627 \u064a\u0628\u0642\u0649 \u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0645\u0647\u0645: <\/span><b>\u0643\u064a\u0641 \u062a\u062e\u062a\u0627\u0631 \u0627\u0644\u0623\u0646\u0633\u0628 \u0644\u0645\u0634\u0631\u0648\u0639\u0643\u061f<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0625\u0644\u064a\u0643 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u064a \u064a\u0646\u0628\u063a\u064a \u0623\u0646 \u062a\u0636\u0639\u0647\u0627 \u0641\u064a \u0627\u0644\u062d\u0633\u0628\u0627\u0646:<\/span><\/p>\n<h3><b>\ud83e\udded 1. \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0628\u062d\u062b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0627\u0628\u062f\u0623 \u0628\u062a\u062d\u062f\u064a\u062f \u0623\u0647\u062f\u0627\u0641\u0643 \u0645\u0646 \u0627\u0644\u0628\u062d\u062b.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0645\u0627 \u0647\u064a \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0631\u064a\u062f \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0646\u0647\u0627\u061f<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0647\u0644 \u062a\u0631\u063a\u0628 \u0641\u064a \u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u061f \u0623\u0645 \u0642\u064a\u0627\u0633 \u062a\u0641\u0627\u0639\u0644\u0647\u0645 \u0645\u0639 \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u061f<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0633\u062a\u0648\u062c\u0647\u0643 \u0644\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0627\u0644\u0635\u062d\u064a\u062d\u0629.<\/span><\/p>\n<h3><b>\u23f3 2. \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0648\u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0645\u062a\u0627\u062d\u0629 (\u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0648\u0627\u0644\u0648\u0642\u062a) \u0645\u0646 \u0645\u0634\u0631\u0648\u0639 \u0625\u0644\u0649 \u0622\u062e\u0631\u060c \u0628\u0644 \u0648\u0645\u0646 \u0634\u0631\u0643\u0629 \u0625\u0644\u0649 \u0623\u062e\u0631\u0649. \u0644\u0630\u0644\u0643\u060c \u0639\u0644\u064a\u0643 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0645\u0631\u0646\u064b\u0627:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0625\u0646 \u0643\u0627\u0646\u062a \u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0643 \u0645\u062d\u062f\u0648\u062f\u0629: \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 <\/span><b>\u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a<\/b><span style=\"font-weight: 400;\"> \u0644\u062c\u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0633\u0631\u064a\u0639\u0629 \u0648\u0641\u0639\u0627\u0644\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0625\u0646 \u0643\u0627\u0646\u062a \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0623\u0648\u0633\u0639: \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0645\u0632\u062c \u0628\u064a\u0646 \u0623\u0643\u062b\u0631 \u0645\u0646 \u062a\u0642\u0646\u064a\u0629 \u0645\u062b\u0644 <\/span><b>\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646<\/b><span style=\"font-weight: 400;\">\u060c <\/span><b>\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0642\u0627\u0628\u0644\u064a\u0629 \u0644\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/b><span style=\"font-weight: 400;\">\u060c \u0648<\/span><b>\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a A\/B<\/b><span style=\"font-weight: 400;\"> \u0644\u062a\u063a\u0637\u064a\u0629 \u062c\u0648\u0627\u0646\u0628 \u0645\u062a\u0639\u062f\u062f\u0629 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/li>\n<\/ul>\n<h3><b>\ud83d\udcca 3. \u0647\u0644 \u062a\u062d\u062a\u0627\u062c \u0628\u064a\u0627\u0646\u0627\u062a \u0643\u0645\u0651\u064a\u0629 \u0623\u0645 \u0631\u0624\u0649 \u0646\u0648\u0639\u064a\u0629\u061f<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0625\u0646 \u0643\u0646\u062a \u062a\u0631\u064a\u062f \u0641\u0647\u0645 <\/span><b>\u0633\u0644\u0648\u0643\u064a\u0627\u062a\u060c \u0645\u0634\u0627\u0639\u0631\u060c \u0648\u062f\u0648\u0627\u0641\u0639<\/b><span style=\"font-weight: 400;\"> \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646: \u0641\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0645\u062b\u0644 <\/span><b>\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646<\/b><span style=\"font-weight: 400;\"> \u0623\u0648 <\/span><b>\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u064a\u0648\u0645\u064a\u0627\u062a<\/b><span style=\"font-weight: 400;\"> \u0633\u062a\u0643\u0648\u0646 \u0627\u0644\u0623\u0646\u0633\u0628.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0623\u0645\u0627 \u0625\u0646 \u0643\u0646\u062a \u062a\u0631\u063a\u0628 \u0641\u064a <\/span><b>\u0642\u064a\u0627\u0633 \u0645\u062f\u0649 \u0631\u0636\u0627<\/b><span style=\"font-weight: 400;\"> \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0646 \u0645\u0646\u062a\u062c \u0645\u0639\u064a\u0646 \u0623\u0648 <\/span><b>\u0645\u0642\u0627\u0631\u0646\u0629 \u0646\u0633\u062e \u0645\u062e\u062a\u0644\u0641\u0629<\/b><span style=\"font-weight: 400;\"> \u0645\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645: \u0641\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0643\u0645\u0651\u064a\u0629 \u0645\u062b\u0644 <\/span><b>\u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a A\/B<\/b><span style=\"font-weight: 400;\"> \u0623\u0648 <\/span><b>\u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a<\/b><span style=\"font-weight: 400;\"> \u0633\u062a\u0643\u0648\u0646 \u0623\u0641\u0636\u0644.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\ud83d\udca1 \u0627\u0644\u0623\u0641\u0636\u0644 \u062f\u0627\u0626\u0645\u064b\u0627\u061f \u0627\u0644\u0645\u0632\u062c \u0628\u064a\u0646 \u0627\u0644\u0646\u0648\u0639\u064a \u0648\u0627\u0644\u0643\u0645\u0651\u064a \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u064a\u0629 \u0623\u0639\u0645\u0642 \u0648\u0634\u0627\u0645\u0644\u0629.<\/span><\/p>\n<h3><b>\ud83c\udf00 4. \u0641\u064a \u0623\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0623\u0646\u062a\u061f<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u064a <\/span><b>\u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639<\/b><span style=\"font-weight: 400;\">\u060c \u064a\u064f\u0641\u0636\u0644 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0642\u0646\u064a\u0627\u062a \u0628\u062d\u062b <\/span><b>\u062a\u0648\u0644\u064a\u062f\u064a\u0629 (Generative)<\/b><span style=\"font-weight: 400;\"> \u0645\u062b\u0644:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0625\u062b\u0646\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (\u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629)<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0648\u0630\u0644\u0643 \u0644\u0641\u0647\u0645 \u0633\u064a\u0627\u0642 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u0634\u0643\u064a\u0644 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0623\u0648\u0644\u064a\u0629.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u064a <\/span><b>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0623\u0648 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629<\/b><span style=\"font-weight: 400;\">\u060c \u064a\u064f\u0646\u0635\u062d \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0642\u0646\u064a\u0627\u062a <\/span><b>\u062a\u0642\u064a\u064a\u0645\u064a\u0629 (Evaluative)<\/b><span style=\"font-weight: 400;\"> \u0645\u062b\u0644:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0642\u0627\u0628\u0644\u064a\u0629 \u0644\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u0628\u0627\u0631 A\/B<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u0644\u062a\u0623\u0643\u064a\u062f \u0645\u062f\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062d\u0627\u0644\u064a \u0648\u062a\u062d\u0633\u064a\u0646\u0647 \u0642\u0628\u0644 \u0627\u0644\u0625\u0637\u0644\u0627\u0642.<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">\ud83e\udde0 \u062a\u0639\u0631\u0651\u0641 \u0623\u0643\u062b\u0631 \u0639\u0644\u0649 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a\u0647\u0645 \u0648\u0646\u0642\u0627\u0637 \u0627\u0644\u0623\u0644\u0645 \u0627\u0644\u062a\u064a \u064a\u0648\u0627\u062c\u0647\u0648\u0646\u0647\u0627. \u0648\u064a\u0645\u0643\u0646 \u062a\u0635\u0646\u064a\u0641 \u0647\u0630\u0647 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u062d\u0633\u0628:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a: <\/span><b>\u0646\u0648\u0639\u064a\u0629 \u0623\u0648 \u0643\u0645\u0651\u064a\u0629<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u063a\u0631\u0636 \u0645\u0646\u0647\u0627: <\/span><b>\u062a\u0648\u0644\u064a\u062f\u064a\u0629 \u0623\u0648 \u062a\u0642\u064a\u064a\u0645\u064a\u0629<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0637\u0631\u064a\u0642\u0629 \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a: <\/span><b>\u0633\u0644\u0648\u0643\u064a\u0629 \u0623\u0648 \u0639\u0627\u0637\u0641\u064a\u0629\/\u0627\u062a\u062c\u0627\u0647\u064a\u0629<\/b><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">\ud83d\udd0d \u0644\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u060c \u0639\u0644\u064a\u0643 \u0623\u0646 \u062a\u0642\u064a\u0645:<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0628\u062d\u062b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0645\u062a\u0627\u062d\u0629 (\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0648\u0648\u0642\u062a)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0646\u0648\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c\u0647\u0627<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0641\u064a \u0627\u0644\u0645\u0634\u0631\u0648\u0639<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0645\u0642\u0627\u0644_ \u062a\u0631\u062c\u0645\u0629_ \u0628\u062a\u0635\u0631\u0641_ \u0645\u0646 \u0627\u0644\u0645\u0635\u062f\u0631:\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.uxdesigninstitute.com\/blog\/user-research-techniques-for-ux\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">How to choose the right user research techniques for your design project<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 923px; top: 7978.88px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0644\u0645\u0634\u0631\u0648\u0639 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0642\u062f \u064a\u0628\u062f\u0648 \u0627\u0644\u0628\u062d\u062b \u0648\u0643\u0623\u0646\u0647 \u062e\u0637\u0648\u0629 \u062b\u0627\u0646\u0648\u064a\u0629 \u0623\u0648 \u063a\u064a\u0631 \u0636\u0631\u0648\u0631\u064a\u0629. \u0641\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0646\u0634\u063a\u0644 \u0628\u0627\u0644\u062a\u062e\u0637\u064a\u0637\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u064a\u0629\u060c \u0648\u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a\u0629\u060c \u0648\u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0639\u0627\u0645 \u0644\u0644\u0645\u0646\u062a\u062c. \u0644\u0643\u0646\u060c \u0641\u064a \u0627\u0644\u062d\u0642\u064a\u0642\u0629\u060c \u0645\u0646 \u062f\u0648\u0646 \u0627\u0644\u0628\u062d\u062b\u060c \u0644\u0646 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0641\u0647\u0645 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0628\u0627\u0644\u0634\u0643\u0644 \u0627\u0644\u0635\u062d\u064a\u062d\u060c \u0648\u0642\u062f \u062a\u0631\u062a\u0643\u0628 \u0623\u062e\u0637\u0627\u0621 \u0645\u0643\u0644\u0641\u0629 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645. \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0647\u0648 \u0628\u0648\u0635\u0644\u062a\u0643 \u0644\u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0633\u0644\u0648\u0643\u0647\u0645\u060c \u0648\u0647\u0648 [&hellip;]<\/p>\n","protected":false},"author":387,"featured_media":41382,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","content-type":"","footnotes":""},"categories":[418],"tags":[384,1017,1018,144],"class_list":["post-41339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-user-experience","tag-384","tag-1017","tag-1018","tag-144"],"acf":[],"_links":{"self":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/41339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/users\/387"}],"replies":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/comments?post=41339"}],"version-history":[{"count":0,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/41339\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media\/41382"}],"wp:attachment":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media?parent=41339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/categories?post=41339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/tags?post=41339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}