{"id":35387,"date":"2024-08-24T15:55:35","date_gmt":"2024-08-24T12:55:35","guid":{"rendered":"https:\/\/uxwritingar.com\/staging\/?p=28170"},"modified":"2025-08-11T07:44:47","modified_gmt":"2025-08-11T04:44:47","slug":"%d9%85%d8%a7-%d9%87%d9%8a-%d8%ae%d8%b1%d9%8a%d8%b7%d8%a9-%d8%a7%d9%84%d8%aa%d8%b9%d8%a7%d8%b7%d9%81-empathy-map-%d9%88%d9%83%d9%8a%d9%81-%d9%8a%d9%85%d9%83%d9%86-%d8%a7%d8%b3%d8%aa%d8%ae%d8%af%d8%a7","status":"publish","type":"post","link":"https:\/\/uxwritingar.com\/staging\/customer-experience\/35387\/","title":{"rendered":"\u0645\u0627 \u0647\u064a \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.interaction-design.org\/literature\/article\/empathy-map-why-and-how-to-use-it?srsltid=AfmBOooT9QrduW3HE_zuNpg2v2x27HCIK-eQszNpw20ZhtDihOzLxG6q\" target=\"_blank\" rel=\"noopener\">\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map)<\/a> \u0645\u0646 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u0648\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u064f\u0633\u062a\u062e\u062f\u0645 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631\u0647\u0645 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644. \u0625\u0644\u064a\u0643 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627:<\/span><!--more--><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">: \u0627\u0628\u062f\u0623 \u0628\u062c\u0645\u0639 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0648\u0644 \u0639\u0645\u0644\u0627\u0626\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u0631\u0623\u064a \u0623\u0648 \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0634\u062e\u0635\u064a\u0629. \u062d\u0627\u0648\u0644 \u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631\u0647\u0645 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0648\u062a\u062d\u062f\u064a\u0627\u062a\u0647\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641<\/b><span style=\"font-weight: 400;\">: \u0642\u0633\u0651\u0645 \u0627\u0644\u062e\u0631\u064a\u0637\u0629 \u0625\u0644\u0649 \u0623\u0631\u0628\u0639\u0629 \u0623\u0642\u0633\u0627\u0645 \u0631\u0626\u064a\u0633\u064a\u0629:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0634\u0639\u0631 \u0628\u0647 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">: \u0645\u0634\u0627\u0639\u0631\u0647\u0645 \u0648\u0639\u0648\u0627\u0637\u0641\u0647\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0641\u0643\u0631 \u0628\u0647 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">: \u0645\u0639\u062a\u0642\u062f\u0627\u062a\u0647\u0645 \u0648\u0622\u0631\u0627\u0626\u0647\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0642\u0648\u0645 \u0628\u0647 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">: \u0623\u0641\u0639\u0627\u0644\u0647\u0645 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a\u0647\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0633\u0645\u0639\u0647 \u0627\u0644\u0639\u0645\u064a\u0644<\/b><span style=\"font-weight: 400;\">: \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0648\u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0644\u0642\u0648\u0646\u0647\u0627 \u0645\u0646 \u0627\u0644\u0622\u062e\u0631\u064a\u0646.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062e\u0631\u064a\u0637\u0629<\/b><span style=\"font-weight: 400;\">: \u0628\u0639\u062f \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u062e\u0631\u064a\u0637\u0629\u060c \u0646\u062d\u0644\u0644\u0647\u0627 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u062a\u062d\u0633\u064a\u0646\u0647\u0627 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0627\u0628\u062d\u062b \u0639\u0646 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0648\u0627\u0644\u062a\u0648\u062c\u0647\u0627\u062a \u0627\u0644\u0645\u0634\u062a\u0631\u0643\u0629 \u0628\u064a\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a<\/b><span style=\"font-weight: 400;\">: \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u060c \u0646\u0637\u0628\u0642 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0639\u0644\u0649 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0623\u0648 \u062e\u062f\u0645\u0627\u062a\u0643 \u0644\u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u064a\u0633\u0627\u0639\u062f\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0639\u0644\u0649 \u0631\u0624\u064a\u0629 \u0627\u0644\u0623\u0645\u0648\u0631 \u0645\u0646 \u0645\u0646\u0638\u0648\u0631 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0645\u0645\u0627 \u064a\u0639\u0632\u0632 \u0645\u0646 \u0642\u062f\u0631\u062a\u0643 \u0639\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0645\u0645\u064a\u0632\u0629 \u0648\u0632\u064a\u0627\u062f\u0629 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><strong><span style=\"font-size: 20px;\">\u0645\u0627 \u0647\u064a \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map)\u061f<\/span><\/strong><\/h2>\n<figure id=\"attachment_35721\" aria-describedby=\"caption-attachment-35721\" style=\"width: 841px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-35721 \" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-10-300x169.jpg\" alt=\"\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map)\" width=\"841\" height=\"474\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-10-300x169.jpg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-10-1024x576.jpg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-10-768x432.jpg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-10-1536x864.jpg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-10-2048x1153.jpg 2048w\" sizes=\"(max-width: 841px) 100vw, 841px\" \/><figcaption id=\"caption-attachment-35721\" class=\"wp-caption-text\">\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map)<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0647\u064a \u0623\u062f\u0627\u0629 \u0628\u0635\u0631\u064a\u0629 \u062a\u064f\u0633\u062a\u062e\u062f\u0645 \u0644\u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0634\u0643\u0644 \u0623\u0639\u0645\u0642. \u062a\u0645 \u062a\u0637\u0648\u064a\u0631\u0647\u0627 \u0628\u0648\u0627\u0633\u0637\u0629 \u062f\u064a\u0641 \u062c\u0631\u0627\u064a\u060c \u0648\u0647\u064a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0641\u0650\u0631\u0642 \u0639\u0644\u0649 \u062a\u0635\u0648\u0651\u0631 <a href=\"https:\/\/uxwritingar.com\/staging\/user-experience\/26161\" target=\"_blank\" rel=\"noopener\">\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX)<\/a> \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u0633\u064a\u0645\u0647\u0627 \u0625\u0644\u0649 \u0623\u0631\u0628\u0639\u0629 \u062c\u0648\u0627\u0646\u0628 \u0631\u0626\u064a\u0633\u064a\u0629:<\/span><\/p>\n<p><b>\u0645\u0627 \u064a\u0642\u0648\u0644\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0645\u0627 \u064a\u0641\u0643\u0631 \u0641\u064a\u0647\u060c \u0645\u0627 \u064a\u0634\u0639\u0631 \u0628\u0647\u060c \u0648\u0645\u0627 \u064a\u0641\u0639\u0644\u0647.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u062a\u064f\u0633\u062a\u062e\u062f\u0645 \u0628\u0634\u0643\u0644 \u0631\u0626\u064a\u0633\u064a \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0644\u0641\u0647\u0645 \u062f\u0648\u0627\u0641\u0639 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644. \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u0623\u0631\u0628\u0639\u0629\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0641\u0650\u0631\u0642 \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0623\u0644\u0645 \u0648\u0627\u0644\u0641\u0631\u0635 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0642\u062f \u064a\u0639\u0628\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0646 \u0625\u062d\u0628\u0627\u0637\u0647 \u0645\u0646 \u0645\u064a\u0632\u0629 \u0645\u0639\u064a\u0646\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c. \u0648\u0644\u0643\u0646 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0641\u0631\u064a\u0642 \u0631\u0624\u064a\u0629 \u0643\u064a\u0641 \u064a\u0624\u062b\u0631 \u0647\u0630\u0627 \u0627\u0644\u0625\u062d\u0628\u0627\u0637 \u0639\u0644\u0649 \u0633\u0644\u0648\u0643\u064a\u0627\u062a\u0647 \u0648\u0642\u0631\u0627\u0631\u0627\u062a\u0647 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629. \u0628\u0627\u0644\u062a\u0627\u0644\u064a\u060c \u062a\u064f\u0639\u062f \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0641\u0639\u0651\u0627\u0644 \u0628\u064a\u0646 \u0627\u0644\u0641\u0631\u064a\u0642 \u0648\u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0645\u0633\u062a\u0646\u064a\u0631\u0629 \u0648\u0645\u0648\u062c\u0647\u0629 \u0646\u062d\u0648 \u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/span><\/p>\n<h2><strong><span style=\"font-size: 20px;\">\u0641\u0648\u0627\u0626\u062f \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641<\/span><\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u064a\u0642\u062f\u0645 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u062a\u064a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0641\u0631\u0642 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0634\u0643\u0644 \u0623\u0639\u0645\u0642 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0623\u0648\u0644\u0627\u064b\u060c \u062a\u0639\u0632\u0632 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 <\/span><b>\u0641\u0647\u0645 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641<\/b><span style=\"font-weight: 400;\"> \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0645\u0634\u0627\u0639\u0631\u0647\u0645 \u0648\u0623\u0641\u0643\u0627\u0631\u0647\u0645 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a\u0647\u0645\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u062f\u0648\u0627\u0641\u0639\u0647\u0645 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0628\u0634\u0643\u0644 \u062f\u0642\u064a\u0642.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062b\u0627\u0646\u064a\u064b\u0627\u060c \u062a\u0633\u0627\u0647\u0645 \u0641\u064a <\/span><b>\u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/b><span style=\"font-weight: 400;\"> \u0628\u0634\u0643\u0644 \u064a\u0633\u0647\u0644 \u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0648\u062a\u0635\u0646\u064a\u0641\u0647\u0627\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644 \u0639\u0645\u0644\u064a\u0629 \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062b\u0627\u0644\u062b\u064b\u0627\u060c \u062a\u0639\u062a\u0628\u0631 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) <\/span><b>\u0641\u0639\u0627\u0644\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/b><span style=\"font-weight: 400;\"> \u0648\u0633\u0647\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u060c \u062d\u064a\u062b \u064a\u0645\u0643\u0646 \u0625\u0639\u062f\u0627\u062f\u0647\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u062f\u0648\u0627\u062a \u0628\u0633\u064a\u0637\u0629 \u0645\u062b\u0644 \u0627\u0644\u0644\u0648\u062d\u0627\u062a \u0627\u0644\u0628\u064a\u0636\u0627\u0621.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643\u060c \u062a\u062a\u064a\u062d \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 <\/span><b>\u062e\u064a\u0627\u0631\u0627\u062a \u062a\u062e\u0635\u064a\u0635 \u0648\u0627\u0633\u0639\u0629.<\/b><span style=\"font-weight: 400;\">\u00a0\u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0628\u062a\u0639\u062f\u064a\u0644\u0647\u0627 \u0644\u062a\u0646\u0627\u0633\u0628 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0641\u0631\u064a\u0642 \u0648\u0627\u0644\u0645\u0634\u0631\u0648\u0639. \u0643\u0645\u0627 \u062a\u0648\u0641\u0631 <\/span><b>\u0641\u0647\u0645\u064b\u0627 \u0639\u0645\u064a\u0642\u064b\u0627 \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><span style=\"font-weight: 400;\">\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u0644\u0628\u064a\u0629 \u062a\u0648\u0642\u0639\u0627\u062a\u0647 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0648\u0623\u062e\u064a\u0631\u064b\u0627\u060c \u062a\u0633\u0627\u0647\u0645 \u0641\u064a <\/span><b>\u062a\u062d\u0644\u064a\u0644 \u0623\u0641\u0636\u0644 \u0644\u0644\u0645\u0644\u0641 \u0627\u0644\u0634\u062e\u0635\u064a<\/b><span style=\"font-weight: 400;\"> \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062a\u0637\u0648\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0648\u0632\u064a\u0627\u062f\u0629 \u0645\u0644\u0627\u0621\u0645\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0644\u0644\u0633\u0648\u0642 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641.<\/span><\/p>\n<h2><strong><span style=\"font-size: 20px;\">\u0643\u064a\u0641\u064a\u0629 \u0625\u0646\u0634\u0627\u0621 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><\/strong><\/h2>\n<figure id=\"attachment_35722\" aria-describedby=\"caption-attachment-35722\" style=\"width: 795px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-35722 \" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-11-300x169.jpg\" alt=\"\u062e\u0637\u0648\u0627\u062a \u0644\u0625\u0646\u0634\u0627\u0621 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\" width=\"795\" height=\"448\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-11-300x169.jpg 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-11-1024x576.jpg 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-11-768x432.jpg 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-11-1536x864.jpg 1536w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/08\/CX_Guide_-1-11-2048x1153.jpg 2048w\" sizes=\"(max-width: 795px) 100vw, 795px\" \/><figcaption id=\"caption-attachment-35722\" class=\"wp-caption-text\">\u062e\u0637\u0648\u0627\u062a \u0644\u0625\u0646\u0634\u0627\u0621 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u0639\u0646\u062f\u0645\u0627 \u062a\u0631\u063a\u0628 \u0641\u064a \u0625\u0646\u0634\u0627\u0621 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0628\u0625\u0645\u0643\u0627\u0646\u0643 \u0627\u062a\u0628\u0627\u0639 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0647\u062f\u0641 \u0648\u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641<\/b><span style=\"font-weight: 400;\">: \u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621\u060c \u062d\u062f\u062f \u0627\u0644\u0647\u062f\u0641 \u0645\u0646 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0648\u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641. \u0647\u0630\u0627 \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u0648\u062c\u064a\u0647 \u0627\u0644\u062c\u0647\u0648\u062f \u0646\u062d\u0648 \u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/b><span style=\"font-weight: 400;\">: \u0627\u062c\u0645\u0639 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0648\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0642\u0627\u0628\u0644\u0627\u062a\u060c \u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0645\u0644\u0627\u062d\u0638\u0627\u062a. \u062d\u0627\u0648\u0644 \u0641\u0647\u0645 \u0645\u0627 \u064a\u0642\u0648\u0644\u0647 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0627 \u064a\u0641\u0643\u0631\u0648\u0646 \u0641\u064a\u0647\u060c \u0645\u0627 \u064a\u0634\u0639\u0631\u0648\u0646 \u0628\u0647\u060c \u0648\u0645\u0627 \u064a\u0641\u0639\u0644\u0648\u0646\u0647.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0625\u0646\u0634\u0627\u0621 \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><span style=\"font-weight: 400;\">: \u0642\u0645 \u0628\u0625\u0646\u0634\u0627\u0621 <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/12765\" target=\"_blank\" rel=\"noopener\">\u0634\u062e\u0635\u064a\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 (User Persona)<\/a> \u062a\u0645\u062b\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0646\u0645\u0648\u0630\u062c\u064a. \u0636\u0639 \u0647\u0630\u0647 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0641\u064a \u0648\u0633\u0637 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0644\u062a\u0643\u0648\u0646 \u0646\u0642\u0637\u0629 \u0627\u0644\u0627\u0646\u0637\u0644\u0627\u0642 \u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u0642\u0633\u064a\u0645 \u0627\u0644\u062e\u0631\u064a\u0637\u0629 \u0625\u0644\u0649 \u0623\u0631\u0628\u0639\u0629 \u0623\u062c\u0632\u0627\u0621<\/b><span style=\"font-weight: 400;\">:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0642\u0648\u0644\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><span style=\"font-weight: 400;\">: \u0633\u062c\u0651\u0644 \u0627\u0644\u0639\u0628\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0639\u0628\u0631 \u0639\u0646\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0641\u0643\u0631 \u0641\u064a\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><span style=\"font-weight: 400;\">: \u062d\u0627\u0648\u0644 \u0641\u0647\u0645 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0648\u0627\u0644\u0645\u0639\u062a\u0642\u062f\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062f\u0648\u0631 \u0641\u064a \u0630\u0647\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0634\u0639\u0631 \u0628\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><span style=\"font-weight: 400;\">: \u062d\u062f\u062f \u0627\u0644\u0645\u0634\u0627\u0639\u0631 \u0648\u0627\u0644\u0639\u0648\u0627\u0637\u0641 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>\u0645\u0627 \u064a\u0641\u0639\u0644\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><span style=\"font-weight: 400;\">: \u0644\u0627\u062d\u0638 \u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0648\u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0642\u0648\u0645 \u0628\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/b><span style=\"font-weight: 400;\">: \u0628\u0639\u062f \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0648\u0636\u0639\u0647\u0627 \u0641\u064a \u0627\u0644\u0623\u0631\u0628\u0627\u0639 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u060c \u0642\u0645 \u0628\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0648\u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0645\u0634\u062a\u0631\u0643\u0629. \u0647\u0630\u0627 \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u0641\u0647\u0645 \u062f\u0648\u0627\u0641\u0639 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0623\u0639\u0645\u0642.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><span style=\"font-weight: 400;\">: \u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0633\u062a\u062e\u0644\u0635\u0629 \u0645\u0646 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0644\u062a\u0637\u0648\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0642\u062f \u062a\u0634\u0645\u0644 \u0647\u0630\u0647 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629\u060c \u0623\u0648 \u062a\u0639\u062f\u064a\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u060c \u0623\u0648 \u062a\u062d\u0633\u064a\u0646 \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0647\u0643\u0630\u0627 \u0648\u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map)\u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u064a\u0629 \u0634\u0627\u0645\u0644\u0629 \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u0642\u062f\u064a\u0645 \u062d\u0644\u0648\u0644 \u0645\u0648\u062c\u0647\u0629 \u0648\u0641\u0639\u0627\u0644\u0629 \u062a\u0644\u0628\u064a \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0648\u062a\u0648\u0642\u0639\u0627\u062a\u0647\u0645 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/span><\/p>\n<p>\u062d\u0627\u0644\u064a\u064b\u0627 \u062a\u0639\u062a\u0645\u062f \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0625\u0644\u0649 \u062c\u0627\u0646\u0628 \u0627\u0644\u0637\u064f\u0631\u064f\u0642 \u0627\u0644\u0645\u0639\u0631\u0648\u0641\u0629 \u0644\u0645\u062d\u0627\u0648\u0644\u0629 \u062c\u0630\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0632\u064a\u0627\u062f\u0629 \u062b\u0642\u062a\u0647\u0645 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0627\u0646\u062a\u0642\u0644 \u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u0642\u0627\u0644 \u0627\u0644\u062a\u0627\u0644\u064a \u0645\u0646 \u0633\u0644\u0633\u0644\u0629 &#8220;\u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0641\u0647\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644&#8221; \u0644\u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u062a\u0627\u0628\u0639 \u0627\u0644\u0633\u0644\u0633\u0644\u0629:<\/strong><\/p>\n<ul>\n<li>\u0627\u0644\u0645\u0642\u0627\u0644 \u0627\u0644\u062a\u0627\u0644\u064a: <a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35388\" target=\"_blank\" rel=\"noopener\">4 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0644\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a><\/li>\n<li>\u0627\u0644\u0645\u0642\u0627\u0644 \u0627\u0644\u0633\u0627\u0628\u0642: <a href=\"https:\/\/uxwritingar.com\/staging\/customer-experience\/35386\" target=\"_blank\" rel=\"noopener\">\u0645\u0627 \u0627\u0644\u062f\u0648\u0631 \u0627\u0644\u0630\u064a \u062a\u0644\u0639\u0628\u0647 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX) \u0641\u064a \u0627\u0643\u062a\u0633\u0627\u0628 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u061f<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy Map) \u0645\u0646 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0642\u0648\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u064f\u0633\u062a\u062e\u062f\u0645 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631\u0647\u0645 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644. \u0625\u0644\u064a\u0643 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627:<\/p>\n","protected":false},"author":389,"featured_media":31386,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","content-type":"","footnotes":""},"categories":[563],"tags":[343,144,305],"class_list":["post-35387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience","tag-343","tag-144","tag---empathy-map"],"acf":[],"_links":{"self":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/35387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/users\/389"}],"replies":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/comments?post=35387"}],"version-history":[{"count":0,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/35387\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media\/31386"}],"wp:attachment":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media?parent=35387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/categories?post=35387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/tags?post=35387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}