{"id":26360,"date":"2024-04-20T09:46:20","date_gmt":"2024-04-20T07:46:20","guid":{"rendered":"https:\/\/uxwritingar.com\/staging\/?p=26360"},"modified":"2025-08-07T16:19:52","modified_gmt":"2025-08-07T13:19:52","slug":"5-%d9%86%d8%b5%d8%a7%d8%a6%d8%ad-%d9%84%d8%a8%d9%86%d8%a7%d8%a1-%d9%85%d8%b9%d9%85%d8%a7%d8%b1%d9%8a%d8%a9-%d9%85%d8%b9%d9%84%d9%88%d9%85%d8%a7%d8%aa-%d9%86%d8%a7%d8%ac%d8%ad%d8%a9-%d9%81%d9%8a-%d8%a7","status":"publish","type":"post","link":"https:\/\/uxwritingar.com\/staging\/resources\/26360\/","title":{"rendered":"6 \u0646\u0635\u0627\u0626\u062d \u0644\u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a IA \u0646\u0627\u062c\u062d\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u062a\u0637\u0648\u0651\u0631 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a \u0627\u0644\u0630\u064a \u0646\u0634\u0647\u062f\u0647 \u062a\u062f\u0631\u0643 \u0623\u064a \u0645\u0624\u0633\u0633\u0629 \u062a\u0633\u0639\u0649 \u0644\u0644\u0627\u0632\u062f\u0647\u0627\u0631 \u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062a\u062d\u0648\u0651\u0644 \u0627\u0644\u0631\u0642\u0645\u064a. \u0648\u0647\u0630\u0627 \u064a\u062a\u0637\u0644\u0651\u0628 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0631\u0642\u0645\u064a\u0629 \u0645\u064f\u0631\u0636\u064a\u0629 \u0648\u0645\u0648\u0627\u0643\u0628\u0629 \u0627\u0644\u062a\u062d\u062f\u064a\u062b\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0633\u0647\u0645 \u0641\u064a \u0630\u0644\u0643. \u0648\u0644\u0643\u064a \u064a\u0634\u0639\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u0644\u0631\u0636\u0627 \u0641\u0647\u0648 \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641 \u064a\u0643\u0645\u0644 \u0645\u0647\u0627\u0645\u0647 \u0648\u0643\u064a\u0641 \u064a\u062a\u0646\u0642\u0651\u0644 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0631\u0642\u0645\u064a \u0648\u062a\u0639\u062a\u0628\u0631 <strong>\u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a (IA)<\/strong> \u062d\u062c\u0631 \u0627\u0644\u0623\u0633\u0627\u0633 \u0644\u0630\u0644\u0643. \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u0627\u0644 \u0646\u0634\u0627\u0631\u0643 \u0645\u0639\u0643 \u0623\u0647\u0645\u064a\u0629 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0648\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX &amp; UI Design) \u0644\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u060c \u0648\u0646\u0635\u0627\u0626\u062d \u0644\u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a IA \u0646\u0627\u062c\u062d\u0629 \u062a\u062d\u0642\u0651\u0642 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><!--more--><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0645\u0627\u0630\u0627 \u062a\u0639\u0646\u064a \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a (IA &#8211; Information Architecture) \u061f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0639\u0646\u062f\u0645\u0627 \u062a\u0631\u064a\u062f \u0625\u0646\u0634\u0627\u0621 \u0645\u0646\u062a\u062c \u0631\u0642\u0645\u064a \u064a\u062a\u0648\u062c\u0651\u0628 \u0639\u0644\u064a\u0643 \u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u0627\u0644\u0623\u0642\u0633\u0627\u0645 \u0648\u0648\u0638\u0627\u0626\u0641 \u0627\u0644\u0645\u0646\u062a\u062c \u0628\u0637\u0631\u064a\u0642\u0629 \u064a\u0641\u0647\u0645\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u064a\u062a\u0645\u0643\u0651\u0646 \u0645\u0646 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0628\u062d\u062b \u0639\u0646\u0647\u0627 \u0628\u0633\u0647\u0648\u0644\u0629. \u0625\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u0646\u0638\u064a\u0645 \u0647\u0630\u0647 \u062a\u0633\u0645\u0651\u0649 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a. \u0648\u064a\u0633\u0645\u064a\u0647\u0627 \u0627\u0644\u0628\u0639\u0636 \u0623\u062d\u064a\u0627\u0646\u0627\u064b \u0647\u0646\u062f\u0633\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062f\u0639\u0646\u0627 \u0646\u0648\u0636\u0651\u062d \u0645\u0641\u0647\u0648\u0645 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0640 4 \u0639\u0646\u0627\u0635\u0631 \u0623\u0633\u0627\u0633\u064a\u0629 \u062a\u062a\u0643\u0648\u0646 \u0645\u0646\u0647\u0627:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0645\u062e\u0637\u0637\u0627\u062a \u062a\u0646\u0638\u064a\u0645\u064a\u0629 (Organization Schemes):<\/b><span style=\"font-weight: 400;\"> \u0648\u0646\u0642\u0635\u062f \u0628\u0647\u0627 \u0637\u0631\u064a\u0642\u0629 \u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u062a\u0646\u0638\u064a\u0645\u0647\u0627.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062a\u0635\u0646\u064a\u0641 (Labeling Systems)<\/b><span style=\"font-weight: 400;\">: \u0622\u0644\u064a\u0629 \u062a\u0645\u062b\u064a\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062a\u0646\u0642\u0651\u0644 (Navigation Systems):<\/b><span style=\"font-weight: 400;\"> \u0643\u064a\u0641\u064a\u0629 \u062a\u0635\u0641\u0651\u062d \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u0646\u0642\u0651\u0644\u0647 \u0628\u064a\u0646 \u0623\u0642\u0633\u0627\u0645 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0635\u0641\u062d\u0627\u062a\u0647.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0648\u0638\u0627\u0626\u0641 \u0627\u0644\u0628\u062d\u062b (Search Functions)<\/b><span style=\"font-weight: 400;\">: \u0645\u062f\u0649 \u0642\u062f\u0631\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0645\u0627 \u064a\u0628\u062d\u062b \u0639\u0646\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0631\u0628\u0639 \u0627\u0644\u0628\u062d\u062b.<\/span><\/li>\n<\/ol>\n<p><b>\u0630\u0627\u062a \u0635\u0644\u0629:<\/b> <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/12377\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0645\u0642\u062f\u0645\u0629 \u0641\u064a \u0639\u0644\u0645 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a (Information Architecture \u2013 IA)<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0644\u0645\u0627\u0630\u0627 \u062a\u0639\u062a\u0628\u0631 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0647\u0645\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u061f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u062a\u0633\u0627\u0639\u062f \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0645\u062f\u0631\u0648\u0633\u0629 \u0648\u0627\u0644\u0645\u0646\u0638\u0651\u0645\u0629 \u062c\u064a\u062f\u0627\u064b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0627\u0644\u062a\u0646\u0642\u0651\u0644 \u0648\u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0628\u0633\u0647\u0648\u0644\u0629 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629. \u0648\u062a\u0636\u0645\u0646 \u0639\u062f\u0645 \u062a\u0639\u0631\u0651\u0636\u0647 \u0644\u0644\u0627\u0631\u062a\u0628\u0627\u0643 \u0648\u0627\u0644\u062a\u0634\u062a\u0651\u062a \u062e\u0644\u0627\u0644 \u0631\u062d\u0644\u062a\u0647 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c. \u064a\u0645\u0643\u0646\u0646\u0627 \u0627\u0644\u062d\u0643\u0645 \u0639\u0644\u0649 \u0646\u062c\u0627\u062d \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0639\u0646\u062f\u0645\u0627 \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0625\u0643\u0645\u0627\u0644 \u0627\u0644\u0645\u0647\u0627\u0645 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629 \u0641\u064a \u0623\u0642\u0644 \u0648\u0642\u062a \u0645\u0645\u0643\u0646 \u062f\u0648\u0646 \u0623\u0646 \u062a\u0648\u0627\u062c\u0647\u0647 \u0623\u064a \u0645\u0634\u0643\u0644\u0629 \u062a\u0633\u0628\u0651\u0628 \u0644\u0647 \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0643 \u0648\u0639\u062f\u0645 \u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u0637\u0644\u0648\u0628 \u0645\u0646\u0647 \u0627\u062a\u062e\u0627\u0630\u0647 \u0645\u0645\u0627 \u064a\u0636\u0637\u0651\u0631\u0647 \u0625\u0644\u0649 \u0627\u0644\u062a\u0648\u0642\u0651\u0641 \u0639\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0627\u0648\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643\u060c \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0648\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0641\u0625\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 &#8211; \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0644\u0644\u0634\u0631\u0643\u0629 \u0643\u0645\u062b\u0627\u0644 &#8211; \u0647\u064a \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0644\u062a\u0639\u0631\u0651\u0641 \u0639\u0644\u0649 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u0648\u0645\u0646\u062a\u062c\u0627\u062a\u0647\u0627. \u0644\u0630\u0644\u0643<\/span><span style=\"font-weight: 400;\"> \u062a\u0639\u062f\u0651 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0646\u0639\u0643\u0627\u0633\u0627\u064b \u0644\u0643\u064a\u0641\u064a\u0629 \u062a\u0646\u0638\u064a\u0645 \u0648\u0647\u064a\u0643\u0644\u0629 \u0645\u0646\u062a\u062c\u0627\u062a \u0648\u062e\u062f\u0645\u0627\u062a \u0623\u064a \u0634\u0631\u0643\u0629 \u0623\u0648 \u0645\u0634\u0631\u0648\u0639 \u0631\u0642\u0645\u064a. \u0648\u0644\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u064a \u062a\u064f\u0628\u0646\u0649 \u0628\u0647\u0627 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062a\u0623\u062b\u064a\u0631\u0627\u064b \u0625\u064a\u062c\u0627\u0628\u064a\u0627\u064b \u0623\u0648 \u0633\u0644\u0628\u064a\u0627\u064b \u0639\u0644\u0649 \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062d\u062a\u0649 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0648\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0623\u0639\u0645\u0627\u0644. \u0648\u0644\u0630\u0627 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0628\u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0623\u0645\u0631 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u0628\u0646\u0627\u0621 \u0648\u062a\u0639\u0632\u064a\u0632 \u0642\u0648\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641\u0647\u0627.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0645\u0627 \u0647\u0648 \u0623\u0633\u0627\u0633 \u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a IA \u0646\u0627\u062c\u062d\u0629\u061f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0628\u0646\u0627\u0621 \u0648\u0625\u0639\u062f\u0627\u062f \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0642\u0648\u064a\u0629 \u0648\u0646\u0627\u062c\u062d\u0629 \u064a\u062d\u062a\u0627\u062c \u0645\u0635\u0645\u0645\/\u0643\u0627\u062a\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0623\u0648\u0644\u0627\u064b \u0625\u0644\u0649 \u0641\u0647\u0645 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0627\u0644\u0630\u064a \u064a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u062a\u062c. \u0648\u062a\u0628\u0646\u0651\u064a \u0648\u062c\u0647\u0629 \u0646\u0638\u0631\u0647 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629. \u0648\u064a\u0639\u062a\u0645\u062f \u0627\u0644\u0645\u0648\u0636\u0648\u0639 \u0623\u064a\u0636\u0627\u064b \u0639\u0644\u0649 \u0637\u0628\u064a\u0639\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0648\u0627\u0644\u063a\u0631\u0636 \u0645\u0646\u0647. \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0628\u0639\u0636 \u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0644\u0644\u062a\u0648\u0636\u064a\u062d:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062a\u0637\u0628\u064a\u0642 \u062e\u062f\u0645\u0627\u062a \u0628\u0646\u0643\u064a\u0629 \u0639\u0628\u0631 \u0627\u0644\u062c\u0648\u0627\u0644<\/b><span style=\"font-weight: 400;\">: \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u0623\u0641\u0631\u0627\u062f\u060c \u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646\u060c \u0623\u0648 \u0623\u0635\u062d\u0627\u0628 \u0623\u0639\u0645\u0627\u0644.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062d\u0644\u0648\u0644 \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CRM) \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0627\u064b:<\/b><span style=\"font-weight: 400;\"> \u0641\u064a \u062a\u0644\u0643 \u0627\u0644\u062d\u0627\u0644\u0629 \u0642\u062f \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0646 \u0645\u062d\u062a\u0631\u0641\u064a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0624\u0633\u0633\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0622\u0644\u0627\u062a \u0627\u0644\u0635\u0646\u0627\u0639\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> \u0642\u062f \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0651\u0645 \u0644\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u0627 \u0639\u0628\u0631 \u0627\u0644\u0643\u0645\u0628\u064a\u0648\u062a\u0631 \u0623\u0648 \u062c\u0647\u0627\u0632 \u0645\u062e\u0635\u0635 \u0645\u0646 \u0623\u062c\u0644 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0622\u0644\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0643\u0645\u0627 \u062a\u0631\u0649\u060c \u0641\u0625\u0646 \u0641\u0647\u0645 \u0637\u0628\u064a\u0639\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u0639\u062f\u0651 \u062e\u0637\u0648\u0629 \u0623\u0648\u0644\u0649 \u0645\u0646 \u0623\u062c\u0644 \u0628\u0646\u0627\u0621 \u0648\u0625\u0639\u062f\u0627\u062f \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0642\u0648\u064a\u0629 \u0648\u0646\u0627\u062c\u062d\u0629 \u062a\u062d\u0642\u0642 \u0627\u0644\u0647\u062f\u0641 \u0627\u0644\u0645\u0637\u0644\u0648\u0628.<\/span><\/p>\n<p><b>\u0630\u0627\u062a \u0635\u0644\u0629:<\/b> <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/12765\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">5 \u0623\u062e\u0637\u0627\u0621 \u0634\u0627\u0626\u0639\u0629 \u062a\u062c\u0646\u0628\u0647\u0627 \u0639\u0646\u062f \u0628\u0646\u0627\u0621 \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (User Persona)<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><b>6 \u0646\u0635\u0627\u0626\u062d \u0647\u0627\u0645\u0629 \u0644\u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a IA \u0646\u0627\u062c\u062d\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/b><\/h2>\n<p>\u0644\u0627 \u064a\u0647\u0645 \u0641\u0642\u0637 \u062a\u0637\u0628\u064a\u0642 \u0645\u0628\u0627\u062f\u0626 \u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0644 \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0628\u0639 \u0628\u0639\u0636 \u0627\u0644\u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644\u0647\u0627 \u0646\u0627\u062c\u062d\u0629 \u0648\u0645\u062a\u0646\u0627\u0633\u0642\u0629 \u0645\u0639 \u0623\u0647\u062f\u0627\u0641 \u0645\u0634\u0631\u0648\u0639\u0643 \u0648\u0623\u0647\u062f\u0627\u0641 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\u0627\u0641\u0647\u0645 \u0623\u0647\u062f\u0627\u0641 \u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0643<\/strong><\/h3>\n<p>\u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0623\u0646 \u062a\u0641\u0647\u0645 \u0644\u0645\u0646 \u062a\u0635\u0645\u0645 \u0645\u0646\u062a\u062c\u0643. \u064a\u0628\u062d\u062b \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0639\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0637\u0631\u0642 \u0645\u062e\u062a\u0644\u0641\u0629. \u0643\u0645\u0627 \u064a\u0628\u062d\u062b \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0648\u0646 \u0639\u0646 \u0623\u0646\u0648\u0627\u0639 \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a. \u0644\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0641\u0647\u0645 \u0645\u0627 \u064a\u062d\u0627\u0648\u0644 \u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0643 \u062a\u062d\u0642\u064a\u0642\u0647 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u062a\u062c\u0643 \u0648\u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u062c\u0631\u0627\u0621 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Research) \u0648\u0625\u0646\u0634\u0627\u0621 \u0628\u064a\u0631\u0633\u0648\u0646\u0627. \u0648\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646\u0643 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0625\u062c\u0627\u0628\u0629 \u0644\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0642\u0628\u0644 \u0627\u0644\u062a\u0635\u0645\u064a\u0645:<\/p>\n<ul>\n<li>\u0645\u0646 \u0633\u064a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u061f<\/li>\n<li>\u0645\u0627\u0630\u0627 \u0633\u064a\u0641\u0639\u0644\u0648\u0646\u061f<\/li>\n<li>\u0645\u0627\u0630\u0627 \u064a\u0631\u064a\u062f\u0648\u0646 \u062a\u062d\u0642\u064a\u0642\u0647\u061f<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0627\u0644\u0628\u0633\u0627\u0637\u0629 \u0648\u0627\u0644\u0627\u062e\u062a\u0635\u0627\u0631 \u0642\u062f\u0631 \u0627\u0644\u0625\u0645\u0643\u0627\u0646<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0648\u0630\u0644\u0643 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0633\u0645\u064a\u0627\u062a \u0642\u0635\u064a\u0631\u0629 \u0648\u0628\u062f\u064a\u0647\u064a\u0629 \u0644\u0644\u062a\u0635\u0646\u064a\u0641\u0627\u062a\u060c \u0648\u0627\u0644\u0623\u0642\u0633\u0627\u0645\u060c \u0648\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649. \u0639\u0644\u0649 \u0623\u0646 \u062a\u062a\u0648\u0627\u0641\u0642 \u062a\u0644\u0643 \u0627\u0644\u062a\u0633\u0645\u064a\u0627\u062a \u0645\u0639 <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/content-design\/21099\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 (Content Style Guide)<\/span><\/a><span style=\"font-weight: 400;\"> \u0648\u062f\u0644\u064a\u0644 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0648\u0628\u0630\u0644\u0643 \u064a\u0632\u064a\u062f \u0627\u062d\u062a\u0645\u0627\u0644 \u0623\u0646 \u064a\u0631\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0648\u062a\u0635\u0646\u064a\u0641\u0627\u062a \u0645\u0623\u0644\u0648\u0641\u0629 \u064a\u0639\u0631\u0641\u0647\u0627 \u0645\u0633\u0628\u0642\u0627\u064b \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647 \u064a\u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u0627 \u0628\u0646\u062c\u0627\u062d.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u062d\u0642\u0651\u0642 \u0645\u0628\u062f\u0623 \u0627\u0644\u062a\u0646\u0627\u0633\u0642 (Consistency) \u0623\u062b\u0646\u0627\u0621 \u0625\u0639\u062f\u0627\u062f \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0627\u062c\u0639\u0644 \u0628\u0646\u0627\u0621 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u062a\u0633\u0642\u0627\u064b \u0648\u0645\u0646\u0637\u0642\u064a\u0627\u064b<\/span><span style=\"font-weight: 400;\"> \u0639\u0628\u0631 \u062c\u0645\u064a\u0639 \u0635\u0641\u062d\u0627\u062a \u0648\u0623\u0642\u0633\u0627\u0645 \u0645\u0646\u062a\u062c\u0643\/\u062e\u062f\u0645\u062a\u0643. \u0641\u0630\u0644\u0643 \u064a\u0645\u0646\u062d \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0631\u0627\u062d\u0629 \u0648\u0627\u0644\u062b\u0642\u0629 \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u0632\u064a\u0627\u062f\u0629 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u062a\u062d\u0642\u064a\u0642 \u0646\u062a\u0627\u0626\u062c \u0645\u064f\u0631\u0636\u064a\u0629 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0627\u062c\u062d\u0629.<\/span><\/p>\n<p><b>\u0630\u0627\u062a \u0635\u0644\u0629:<\/b> <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/15776\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0623\u0647\u0645\u064a\u0629 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u0646\u0627\u0633\u0642 (Consistency) \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-size: 20px;\"><b>\u0633\u0647\u0651\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u0639\u0631\u0641\u0629 \u0645\u0648\u0642\u0639\u0647\u0645 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0635\u0646\u0651\u0641 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u062c\u0645\u0639 \u0627\u0644\u0623\u062c\u0632\u0627\u0621 \u0627\u0644\u0645\u062a\u0634\u0627\u0628\u0647\u0629 \u0645\u0639\u0627\u064b \u0644\u0625\u0646\u0634\u0627\u0621 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0646\u0637\u0642\u064a\u0629 \u0648\u0645\u0631\u062a\u0628\u0629. \u0647\u0630\u0627 \u0645\u0646 \u0634\u0623\u0646\u0647 \u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u062a\u0646\u0642\u0651\u0644 \u0628\u0633\u0647\u0648\u0644\u0629 \u0623\u062b\u0646\u0627\u0621 \u0631\u062d\u0644\u062a\u0647\u0645 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0641\u0647\u0645 \u0627\u0644\u0633\u064a\u0627\u0642 \u0627\u0644\u0623\u0648\u0633\u0639 \u0644\u0645\u0627 \u064a\u0641\u0639\u0644\u0648\u0646\u0647. \u0644\u0639\u0644\u0651 \u0623\u0647\u0645 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0644\u062a\u062d\u0642\u064a\u0642 \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0629 \u0647\u0648 \u0625\u0636\u0627\u0641\u0629 <strong>\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0642\u0651\u0644<\/strong>\u00a0\u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0623\u0648 \u0627\u0644\u0645\u0646\u062a\u062c. <\/span>\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0642\u0651\u0644 (Breadcrumb navigation) \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u0631\u0648\u0627\u0628\u0637 \u0646\u0635\u064a\u0651\u0629 \u062a\u064f\u0638\u0647\u0631 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u0633\u0627\u0631\u0647\u0645 \u0627\u0644\u062d\u0627\u0644\u064a \u062f\u0627\u062e\u0644 \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0648\u062a\u0647\u062f\u0641 \u0625\u0644\u0649 \u0645\u0633\u0627\u0639\u062f\u062a\u0647\u0645 \u0639\u0644\u0649 \u0627\u0644\u062a\u0646\u0642\u0651\u0644 \u0628\u064a\u0646 \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u0639\u0648\u062f\u0629 \u0644\u0635\u0641\u062d\u0629 \u0645\u0639\u064a\u0646\u0629 \u0623\u0648 \u0627\u0644\u0642\u0641\u0632 \u0645\u0628\u0627\u0634\u0631\u0629 \u0644\u0635\u0641\u062d\u0629 \u0623\u062e\u0631\u0649.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_26362\" aria-describedby=\"caption-attachment-26362\" style=\"width: 602px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-26362 \" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/03\/\u0646\u0648\u06461.png\" alt=\"\u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a IA\" width=\"602\" height=\"223\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/03\/\u0646\u0648\u06461.png 707w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2024\/03\/\u0646\u0648\u06461-300x111.png 300w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><figcaption id=\"caption-attachment-26362\" class=\"wp-caption-text\"><em>\u0645\u062b\u0627\u0644 \u0639\u0644\u0649 \u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0642\u0651\u0644 \u0641\u064a \u0645\u062a\u062c\u0631 \u0646\u0648\u0646<\/em><\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-size: 20px;\"><strong>\u0627<\/strong><b>\u0628\u062a\u0639\u062f \u0639\u0646 \u0627\u0644\u062a\u0639\u0642\u064a\u062f \u0648\u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u0632\u0627\u0626\u062f\u0629<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u0647\u062a\u0645 \u0627\u0644\u0628\u0639\u0636 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0627\u0644\u0644\u0627\u0632\u0645 \u0628\u0628\u0646\u0627\u0621 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a 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\u0648\u0645\u064a\u0632\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u062f\u0627\u0626\u0645\u0627\u064b. \u0636\u0639 \u0630\u0644\u0643 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0648\u062c\u0647\u0651\u0632 \u062e\u0627\u0631\u0637\u0629 \u0637\u0631\u064a\u0642 \u0644\u0645\u0646\u062a\u062c\u0643 \u0648\u0628\u0646\u0627\u0621\u064b \u0639\u0644\u064a\u0647\u0627 \u0642\u064a\u0651\u0645 \u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u062a\u0637\u0648\u064a\u0631 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0645\u0648\u0642\u0639\u0643\/\u062e\u062f\u0645\u062a\u0643 \u0628\u0634\u0643\u0644 \u0645\u0646\u0627\u0633\u0628.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0643\u0644\u0645\u0629 \u0623\u062e\u064a\u0631\u0629: \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0631\u0643\u064a\u0632\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0648\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 UI\/UX<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u062a\u0642\u0639 \u0628\u0639\u0636 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0641\u064a \u0641\u062e \u0627\u0644\u062a\u0642\u0644\u064a\u0644 \u0645\u0646 \u0642\u064a\u0645\u0629 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0628\u062a\u0623\u062c\u064a\u0644\u0647\u0627 \u0623\u0648 \u0625\u0647\u0645\u0627\u0644\u0647\u0627 \u0641\u064a \u0639\u0645\u0644\u064a\u0629 \u062a\u0635\u0645\u064a\u0645 \u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639\u062a\u0642\u062f\u064a\u0646 \u0623\u0646\u0647\u0627 \u062e\u0637\u0648\u0629 \u062b\u0627\u0646\u0648\u064a\u0629 \u063a\u064a\u0631 \u0645\u0624\u062b\u0631\u0629. \u0648\u0647\u0630\u0627 \u062a\u0635\u0648\u0651\u0631 \u063a\u064a\u0631 \u0635\u062d\u064a\u062d \u0625\u0637\u0644\u0627\u0642\u0627\u064b. \u0628\u0644 <strong>\u064a\u0646\u0628\u063a\u064a \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0638\u0631 \u0625\u0644\u0649 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0639\u0644\u0649 \u0623\u0646\u0647\u0627:<\/strong><\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u0649 \u0648\u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0645\u0646 \u0623\u062c\u0644 \u062a\u0648\u0641\u064a\u0631 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0646\u0627\u062c\u062d\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0644\u064a\u0633\u062a \u0645\u062c\u0631\u062f \u0645\u0647\u0645\u0629 \u062a\u0635\u0645\u064a\u0645 \u0623\u0648 \u0635\u064a\u0627\u063a\u0629 \u0646\u0635\u0648\u0635 \u0628\u0644 \u062a\u062a\u0636\u0645\u0651\u0646 \u0645\u0634\u0627\u0631\u0643\u0629 \u0648\u062a\u0639\u0627\u0648\u0646 \u0645\u0646 \u0642\u0650\u0628\u0644 \u0635\u0646\u0651\u0627\u0639 \u0627\u0644\u0642\u0631\u0627\u0631 \u0648\u0641\u0650\u0631\u0642 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0624\u0634\u0631 \u0642\u0648\u064a \u0639\u0644\u0649 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0648\u062a\u0646\u0638\u064a\u0645\u0647\u0627 \u0644\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0651\u0645\u0647\u0627.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0625\u0646 \u062a\u062e\u0635\u0635 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0628\u0634\u0643\u0644 \u0648\u0627\u0636\u062d \u0648\u0645\u0646\u0637\u0642\u064a. \u0648\u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0627\u0644\u0633\u0624\u0627\u0644 &#8220;\u0623\u064a\u0646 \u064a\u0645\u0643\u0646\u0646\u064a \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u0623\u0628\u062d\u062b \u0639\u0646\u0647\u0627\u061f&#8221; \u0641\u0644\u0627 \u062a\u0633\u062a\u0647\u0646 \u0628\u0647. \u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u062d\u062c\u0632 \u0645\u0642\u0639\u062f\u0627\u064b \u0641\u064a <a href=\"https:\/\/uxwritingar.com\/staging\/learn\/arabic-ux-writing-advanced-course\" target=\"_blank\" rel=\"noopener\">\u0627\u0644\u062f\u0648\u0631\u0629 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/a> \u062d\u064a\u062b \u0646\u0642\u062f\u0645 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0646 \u0630\u0647\u0628 \u0639\u0644\u0649 \u0623\u064a\u062f\u064a \u0623\u0641\u0636\u0644 \u0627\u0644\u062e\u0628\u0631\u0627\u0621.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>\u0627\u0644\u0623\u0633\u0626\u0644\u0629 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\u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0648\u0641\u0631 \u0628\u0646\u064a\u0629 \u0648\u0627\u062a\u0633\u0627\u0642 \u062c\u064a\u062f \u0648\u0648\u0627\u062c\u0647\u0629 \u062a\u0646\u0642\u0644 \u0633\u0647\u0644\u0629.<\/p>\n<p>&nbsp;<\/p>\n<h3>\u0645\u0627 \u0647\u064a \u0645\u0628\u0627\u062f\u0626 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u061f<\/h3>\n<p>\u0647\u0646\u0627\u0643 8 \u0645\u0628\u0627\u062f\u0626 \u0644\u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a:<\/p>\n<ul>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u0643\u0627\u0626\u0646.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u062e\u064a\u0627\u0631\u0627\u062a.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u0648\u0636\u0648\u062d.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u0623\u0645\u062b\u0644\u0629.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u0628\u0627\u0628 \u0627\u0644\u0623\u0645\u0627\u0645\u064a.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u062a\u0635\u0646\u064a\u0641\u0627\u062a.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u062a\u0646\u0642\u0644 \u0627\u0644\u0645\u0631\u0643\u0651\u0632.<\/li>\n<li>\u0645\u0628\u062f\u0623 \u0627\u0644\u062a\u0648\u0633\u0639 \u0648\u0627\u0644\u0646\u0645\u0648.<\/li>\n<\/ul>\n<p><span style=\"font-size: 8px;\"><strong>\u062a\u0645\u0651\u062a_\u062a\u0631\u062c\u0645\u0629_\u0647\u0630\u0627_\u0627\u0644\u0645\u0642\u0627\u0644_\u0628\u062a\u0635\u0631\u0651\u0641_\u0645\u0646: <\/strong><a href=\"https:\/\/www.itmagination.com\/blog\/the-importance-of-information-architecture-ia-in-ux-and-ui-design\" target=\"_blank\" rel=\"noopener\">The importance of information architecture (IA) in UX and UI Design<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u062a\u0637\u0648\u0651\u0631 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a \u0627\u0644\u0630\u064a \u0646\u0634\u0647\u062f\u0647 \u062a\u062f\u0631\u0643 \u0623\u064a \u0645\u0624\u0633\u0633\u0629 \u062a\u0633\u0639\u0649 \u0644\u0644\u0627\u0632\u062f\u0647\u0627\u0631 \u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062a\u062d\u0648\u0651\u0644 \u0627\u0644\u0631\u0642\u0645\u064a. \u0648\u0647\u0630\u0627 \u064a\u062a\u0637\u0644\u0651\u0628 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0631\u0642\u0645\u064a\u0629 \u0645\u064f\u0631\u0636\u064a\u0629 \u0648\u0645\u0648\u0627\u0643\u0628\u0629 \u0627\u0644\u062a\u062d\u062f\u064a\u062b\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0633\u0647\u0645 \u0641\u064a \u0630\u0644\u0643. \u0648\u0644\u0643\u064a \u064a\u0634\u0639\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u0644\u0631\u0636\u0627 \u0641\u0647\u0648 \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641 \u064a\u0643\u0645\u0644 \u0645\u0647\u0627\u0645\u0647 \u0648\u0643\u064a\u0641 \u064a\u062a\u0646\u0642\u0651\u0644 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0631\u0642\u0645\u064a \u0648\u062a\u0639\u062a\u0628\u0631 \u0645\u0639\u0645\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a (IA) \u062d\u062c\u0631 \u0627\u0644\u0623\u0633\u0627\u0633 \u0644\u0630\u0644\u0643. \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u0627\u0644 [&hellip;]<\/p>\n","protected":false},"author":390,"featured_media":37426,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","content-type":"","footnotes":""},"categories":[166],"tags":[209,420,255],"class_list":["post-26360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-resources","tag-information-architecture","tag----ux","tag-255"],"acf":[],"_links":{"self":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/26360","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/users\/390"}],"replies":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/comments?post=26360"}],"version-history":[{"count":0,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/26360\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media\/37426"}],"wp:attachment":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media?parent=26360"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/categories?post=26360"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/tags?post=26360"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}