{"id":13750,"date":"2021-09-26T19:18:54","date_gmt":"2021-09-26T16:18:54","guid":{"rendered":"https:\/\/uxwritingar.com\/staging\/?p=13750"},"modified":"2026-06-21T17:53:52","modified_gmt":"2026-06-21T14:53:52","slug":"%d9%85%d8%b4%d9%83%d9%84%d8%a7%d8%aa-%d9%83%d8%aa%d8%a7%d8%a8%d8%a9-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-%d9%81%d9%8a-%d9%85%d8%aa%d8%ac%d8%b1-%d8%ac%d8%b1","status":"publish","type":"post","link":"https:\/\/uxwritingar.com\/staging\/case-study\/13750\/","title":{"rendered":"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0623\u0647\u0644\u0627\u064b \u0628\u0643\u0645 \u0645\u0646 \u062c\u062f\u064a\u062f \u0641\u064a \u0633\u0644\u0633\u0644\u0629 \u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u0644\u0623\u0634\u0647\u0631 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0639\u0631\u0628\u064a\u0629\u060c \u0627\u0644\u064a\u0648\u0645 \u0636\u064a\u0641\u0646\u0627 \u0647\u0648 <\/span><a href=\"https:\/\/www.jarir.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 (Jarir)<\/span><\/a><span style=\"font-weight: 400;\"> \u0633\u0646\u0639\u0631\u0636 \u0644\u0643\u0645 \u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u062a\u0636\u0645 \u0623\u0628\u0631\u0632 \u0645\u0634\u0643\u0644\u0627\u062a <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/12589\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Writing)<\/span><\/a><span style=\"font-weight: 400;\"> \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631.<\/span><!--more--><\/p>\n<h2><b>\u0644\u0645\u062d\u0629 \u0633\u0631\u064a\u0639\u0629 \u0639\u0646 \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 \u0648\u0627\u0644\u0645\u0639\u0631\u0648\u0641 \u0623\u064a\u0636\u0627\u064b \u0628\u0627\u0633\u0645 (\u0645\u0643\u062a\u0628\u0629 \u062c\u0631\u064a\u0631) \u0647\u0648 \u0634\u0631\u0643\u0629 \u0631\u0627\u0626\u062f\u0629 \u0641\u064a \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637 \u0641\u064a \u0645\u0646\u062a\u062c\u0627\u062a \u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0627\u062a \u0648\u0627\u0644\u0643\u062a\u0628 \u0648\u0627\u0644\u0644\u0648\u0627\u0632\u0645 \u0627\u0644\u0645\u0643\u062a\u0628\u064a\u0629. 80\u066a \u0645\u0646 \u0645\u0633\u062a\u062e\u062f\u0645\u064a \u0627\u0644\u0645\u0648\u0642\u0639 \u0633\u0639\u0648\u062f\u064a\u0648\u0646.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062f\u062e\u0644\u0646\u0627 \u0625\u0644\u0649 \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 \u0644\u0634\u0631\u0627\u0621 \u0643\u0645\u0628\u064a\u0648\u062a\u0631 \u0644\u0648\u062d\u064a\u060c \u0647\u0644 \u0623\u0646\u062a\u0645 \u0645\u0633\u062a\u0639\u062f\u0648\u0646 \u0644\u0631\u062d\u0644\u062a\u0646\u0627 \u0627\u0644\u0645\u0639\u062a\u0627\u062f\u0629\u061f \u0644\u0646\u0628\u062f\u0623.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0635\u0641\u062d\u0629 \u0627\u0644\u0645\u0646\u062a\u062c<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-13808\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-1-\u0623\u0631\u0642\u0627\u0645-1-300x271.png\" alt=\"\" width=\"300\" height=\"271\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-1-\u0623\u0631\u0642\u0627\u0645-1-300x271.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-1-\u0623\u0631\u0642\u0627\u0645-1.png 419w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\u00a0 \u00a0 <img decoding=\"async\" class=\"alignnone size-medium wp-image-13809\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-1-\u0623\u0631\u0642\u0627\u0645-1-269x300.png\" alt=\"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]\" width=\"269\" height=\"300\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-1-\u0623\u0631\u0642\u0627\u0645-1-269x300.png 269w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-1-\u0623\u0631\u0642\u0627\u0645-1.png 413w\" sizes=\"(max-width: 269px) 100vw, 269px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">1- \u0646\u0624\u0643\u062f \u0645\u0631\u0627\u0631\u0627\u064b \u0648\u062a\u0643\u0631\u0627\u0631\u0627\u064b \u0639\u0644\u0649 \u0636\u0631\u0648\u0631\u0629 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0629 \u062f\u0648\u0646 \u0627\u062e\u062a\u0635\u0627\u0631\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0644\u0627\u0626\u0645 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u062c\u064f\u0645\u0644 \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0645\u0639 \u0643\u0627\u0641\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0645\u062e\u062a\u0644\u0641 \u0645\u0633\u062a\u0648\u064a\u0627\u062a\u0647\u0645 \u0648\u062e\u0644\u0641\u064a\u0627\u062a\u0647\u0645 \u0627\u0644\u062a\u0639\u0644\u064a\u0645\u064a\u0629. \u0643\u0630\u0644\u0643 \u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a (Information hierarchy) \u0645\u0647\u0645 \u062c\u062f\u0627\u064b \u0648\u0644\u0645 \u064a\u064f\u0637\u0628\u0651\u0642 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062c\u0632\u0626\u064a\u0629. \u0627\u0644\u0633\u0639\u0631 \u062b\u0645 \u0627\u0644\u0633\u0639\u0631 \u0642\u0628\u0644 \u0627\u0644\u062e\u0635\u0645 \u062b\u0645 \u0642\u064a\u0645\u0629 \u0627\u0644\u062e\u0635\u0645 \u0643\u0645\u0627 \u062a\u0631\u0648\u0646 \u0641\u064a \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u0645\u0642\u062a\u0631\u062d\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2- <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/9647\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0643\u0627\u062a\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Writer)<\/span><\/a><span style=\"font-weight: 400;\"> \u064a\u0633\u0639\u0649 \u062f\u0627\u0626\u0645\u0627\u064b \u0644\u0644\u062a\u0633\u0647\u064a\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0648\u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0648\u0642\u0639\/\u0627\u0644\u0645\u0646\u062a\u062c. \u0647\u0646\u0627 \u0645\u0646 \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u0631\u064a\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639\u0631\u0641\u0629 \u062a\u0641\u0627\u0635\u064a\u0644 \u0623\u0643\u062b\u0631 \u0639\u0646 (\u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0636\u0645\u0627\u0646). \u0642\u062f \u064a\u0639\u062a\u0631\u0636 \u0627\u0644\u0628\u0639\u0636 \u0642\u0627\u0626\u0644\u0627\u064b: \u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0636\u0645\u0627\u0646 \u0645\u064f\u0636\u0627\u0641\u0629 \u0641\u064a \u0627\u0644\u0623\u0633\u0641\u0644 \u0648\u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u0632\u0648\u0644 \u0625\u0644\u064a\u0647\u0627 \u0648\u0627\u0644\u0627\u0637\u0644\u0627\u0639 \u0639\u0644\u064a\u0647\u0627. \u062d\u0633\u0646\u0627\u064b\u060c \u0644\u0645\u0627\u0630\u0627 \u0623\u062a\u0631\u0643 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0647\u0645\u0629 \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0645\u0643\u0627\u0646\u0647\u0627 \u0641\u064a \u0627\u0644\u0645\u0648\u0642\u0639 \u0641\u064a \u062d\u064a\u0646 \u0623\u0646\u0646\u064a \u0623\u0633\u062a\u0637\u064a\u0639 \u062a\u0633\u0647\u064a\u0644 \u0627\u0644\u0623\u0645\u0648\u0631 \u0639\u0644\u064a\u0647 \u0648\u0625\u0636\u0627\u0641\u0629 \u0631\u0627\u0628\u0637 \u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0636\u0645\u0627\u0646 \u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u062a\u0648\u0641\u064a\u0631 \u0648\u0642\u062a\u0647 \u0648\u062c\u0647\u062f\u0647\u061f \u0647\u0630\u0627 \u0645\u0646 \u0634\u0623\u0646\u0647 \u0623\u0646 \u064a\u062d\u0642\u0642 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062a\u062c\u0631\u0628\u0629 \u062c\u064a\u062f\u0629 \u0641\u064a \u0627\u0644\u0645\u0648\u0642\u0639\/\u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">3- \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0625\u0636\u0627\u0641\u064a\u0629 \u0645\u064f\u0643\u0631\u0631\u0629 \u0648\u0645\u0648\u0636\u0648\u0639\u0629 \u0641\u064a \u063a\u064a\u0631 \u0645\u0643\u0627\u0646\u0647\u0627 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u060c \u0647\u064a \u0645\u0648\u062c\u0648\u062f\u0629 \u0641\u0639\u0644\u0627\u064b \u0641\u064a \u0642\u0633\u0645 \u0627\u0644\u0645\u0648\u0627\u0635\u0641\u0627\u062a \u0644\u0630\u0627 \u0641\u0644\u0627 \u062f\u0627\u0639\u064a \u0644\u0625\u0636\u0627\u0641\u062a\u0647\u0627 \u0647\u0646\u0627.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0645 \u0623\u0641\u0647\u0645 \u0645\u0627 \u0627\u0644\u0645\u0642\u0635\u0648\u062f \u0628\u0640 (\u0648\u062d\u062f\u0629 \u0627\u0644\u0628\u064a\u0639 Each).. \u0643\u0627\u0646 \u064a\u0646\u0628\u063a\u064a \u0644\u0643\u0627\u062a\u0628 \u0647\u0630\u0647 \u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u0648\u0636\u064a\u062d.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0636\u0631\u0648\u0631\u0629 \u0627\u0644\u062a\u0633\u0647\u064a\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-13810\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-2-\u0623\u0631\u0642\u0627\u0645-300x258.png\" alt=\"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]\" width=\"300\" height=\"258\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-2-\u0623\u0631\u0642\u0627\u0645-300x258.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-2-\u0623\u0631\u0642\u0627\u0645.png 406w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\u00a0 \u00a0 <img decoding=\"async\" class=\"alignnone size-medium wp-image-13811\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-2-300x258.png\" alt=\"\" width=\"300\" height=\"258\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-2-300x258.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-2.png 406w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u0646\u0642\u0637\u0629 \u062c\u064a\u062f\u0629 \u062a\u064f\u062d\u0633\u0628 \u0644\u0644\u0642\u0627\u0626\u0645\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0645\u062a\u062c\u0631 \u0643\u062a\u0627\u0628\u0629 \u0646\u0635\u0648\u0635 \u0645\u0633\u0627\u0639\u062f\u0629 \u062a\u0634\u0631\u062d \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u062a\u0641\u0635\u064a\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0639\u0646\u0648\u0627\u0646\u060c \u0644\u0643\u0646 \u0643\u0627\u0646 \u0645\u0646 \u0627\u0644\u0623\u0641\u0636\u0644 \u062a\u0633\u0647\u064a\u0644 \u0648\u0635\u0648\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0625\u0644\u0649 (\u0627\u0644\u0634\u0631\u0648\u0637 \u0648\u0627\u0644\u0623\u062d\u0643\u0627\u0645) \u0648 (\u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639\u0646\u0627) \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0623\u0646 \u064a\u0636\u0637\u0631 \u0625\u0644\u0649 \u0627\u0644\u0628\u062d\u062b \u0647\u0648 \u0628\u0646\u0641\u0633\u0647.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><figure id=\"attachment_13812\" aria-describedby=\"caption-attachment-13812\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-13812 size-large\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-3-1-1024x331.png\" alt=\"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]\" width=\"1024\" height=\"331\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-3-1-1024x331.png 1024w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-3-1-300x97.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-3-1-768x248.png 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-3-1-600x194.png 600w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-3-1.png 1237w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-13812\" class=\"wp-caption-text\"><span style=\"color: #808080;\"><em>\u0644\u0645 \u0646\u0648\u0641\u0651\u0631 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0627 \u064a\u0628\u062d\u062b \u0639\u0646\u0647<\/em><\/span><\/figcaption><\/figure><span style=\"font-weight: 400;\">\u0623\u0637\u0631\u062d \u0639\u0644\u064a\u0643\u0645 \u0633\u0624\u0627\u0644\u0627\u064b: \u0645\u0627 \u0627\u0644\u063a\u0631\u0636 \u0645\u0646 (\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621)\u061f \u0628\u0635\u064a\u063a\u0629 \u0623\u062e\u0631\u0649\u060c \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u062a\u0648\u0642\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0623\u0646 \u064a\u062c\u062f\u0647 \u0641\u064a (\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621)\u061f \u0628\u0627\u0644\u0636\u0628\u0637 \u0643\u0645\u0627 \u062a\u0642\u0648\u0644\u0648\u0646:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0646\u0647\u0627\u0626\u064a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0639\u062f\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u0642\u064a\u0651\u0645\u0648\u0627 \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0631\u0634\u062d\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062a\u064a \u062a\u062a\u064a\u062d \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0631\u0636 \u0627\u0644\u062a\u0642\u064a\u064a\u0645\u0627\u062a \u062d\u0633\u0628 \u062f\u0631\u062c\u0629 \u0627\u0644\u062a\u0642\u064a\u064a\u0645 (\u0627\u0644\u0623\u0639\u0644\u0649 \u0648\u0627\u0644\u0623\u0642\u0644) \u0623\u0648 \u062a\u0648\u0642\u064a\u062a \u0627\u0644\u062a\u0642\u064a\u064a\u0645 (\u0627\u0644\u0623\u062d\u062f\u062b \u0648\u0627\u0644\u0623\u0642\u062f\u0645).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0644\u0645 \u0646\u062c\u062f \u0643\u0645\u0627 \u062a\u0644\u0627\u062d\u0638\u0648\u0646 \u0634\u064a\u0626\u0627\u064b \u0645\u0646 \u0647\u0630\u0647 \u0627\u0644\u0646\u0642\u0627\u0637 \u0627\u0644\u0645\u0647\u0645\u0629 \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u0644\u0645 \u0646\u0648\u0641\u0651\u0631 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0627 \u064a\u0628\u062d\u062b \u0639\u0646\u0647.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062a\u0646\u0627\u0633\u0642 \u0628\u064a\u0646 \u0627\u0644\u0646\u0635\u0648\u0635<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-13813\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-4-\u0623\u0631\u0642\u0627\u0645-300x208.png\" alt=\"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]\" width=\"300\" height=\"208\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-4-\u0623\u0631\u0642\u0627\u0645-300x208.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-4-\u0623\u0631\u0642\u0627\u0645.png 524w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\u00a0 \u00a0 <img decoding=\"async\" class=\"alignnone size-medium wp-image-13814\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-4-\u0623\u0631\u0642\u0627\u0645-300x185.png\" alt=\"\" width=\"300\" height=\"185\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-4-\u0623\u0631\u0642\u0627\u0645-300x185.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-4-\u0623\u0631\u0642\u0627\u0645.png 525w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">1- \u0644\u0648 \u062a\u062a\u0630\u0643\u0631\u0648\u0627 \u062f\u0631\u0627\u0633\u062a\u0646\u0627 \u0644<\/span><a href=\"https:\/\/uxwritingar.com\/staging\/case-study\/12860\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0645\u062a\u062c\u0631 \u0646\u0648\u0646<\/span><\/a><span style=\"font-weight: 400;\"> \u0635\u0627\u062f\u0641\u0646\u0627 \u0645\u062b\u0627\u0644 \u0643\u0647\u0630\u0627\u060c \u0648\u0642\u0644\u0646\u0627 \u0623\u0646 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u062c\u0628 \u0623\u0646 \u064a\u062a\u062d\u0642\u0642 \u0641\u064a\u0647\u0627 \u0645\u0628\u062f\u0623 \u0627\u0644\u062a\u0646\u0627\u0633\u0642 (Consistency) \u0628\u064a\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u062c\u064f\u0645\u0644 \u0648\u0627\u0644\u0646\u0635\u0648\u0635. \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u062b\u0627\u0644 \u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0643\u0627\u062a\u0628 \u0643\u0644\u0645\u0629 (\u0627\u0646\u0636\u0645) \u0641\u064a \u0627\u0644\u0639\u0646\u0648\u0627\u0646. \u0648\u0639\u0646\u062f\u0645\u0627 \u062c\u0627\u0621 \u0627\u0644\u062f\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0623\u0632\u0631\u0627\u0631 \u0627\u0633\u062a\u062e\u062f\u0645 \u0643\u0644\u0645\u0629 \u0623\u062e\u0631\u0649 (\u0627\u0634\u062a\u0631\u0643). \u0644\u0627 \u064a\u0648\u062c\u062f \u062a\u0646\u0627\u0633\u0642 \u0628\u064a\u0646 \u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631 \u0641\u0643\u0627\u0646 \u0627\u0644\u062d\u0644 \u062a\u0648\u062d\u064a\u062f \u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0641\u064a \u0643\u0627\u0641\u0629 \u0623\u0631\u062c\u0627\u0621 \u0627\u0644\u0645\u062a\u062c\u0631. \u0648\u0647\u0646\u0627 \u0646\u0624\u0643\u062f \u0639\u0644\u0649 \u0623\u0647\u0645\u064a\u0629 \u0628\u0646\u0627\u0621 <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/11992\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 (Content Style Guide)<\/span><\/a><span style=\"font-weight: 400;\"> \u062d\u062a\u0649 \u0646\u062a\u0641\u0627\u062f\u0649 \u062d\u062f\u0648\u062b \u0645\u062b\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2- \u064a\u062c\u0628 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0645\u0627 \u064a\u062d\u062a\u0627\u062c\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u064a\u0645\u062b\u0651\u0644 \u0623\u0648\u0644\u0648\u064a\u0629 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0647\u060c \u063a\u064a\u0631 \u0645\u0646\u0637\u0642\u064a \u0623\u0646 \u064a\u0643\u0648\u0646 \u0647\u0630\u0627 \u0627\u0644\u062a\u0635\u0646\u064a\u0641 \u0627\u0633\u0645\u0647 (\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621) \u0648\u0623\u062c\u062f \u0623\u0648\u0644 \u0639\u0646\u0635\u0631 \u0645\u0636\u0627\u0641 \u0647\u0648 (\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0634\u0631\u0643\u0627\u062a). \u0643\u0645\u0627 \u062a\u0631\u0648\u0646 \u0642\u0645\u0646\u0627 \u0628\u0625\u0639\u0627\u062f\u0629 \u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u062d\u0633\u0628 \u0623\u0647\u0645\u064a\u062a\u0647\u0627 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">3- \u0646\u0642\u0637\u0629 \u0634\u0627\u0647\u062f\u0646\u0627\u0647\u0627 \u062a\u062a\u0643\u0631\u0631 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0633\u0627\u0628\u0642\u0629 \u0627\u0644\u062a\u064a \u062f\u0631\u0633\u0646\u0627\u0647\u0627\u060c \u064a\u0646\u0628\u063a\u064a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0648\u062a\u062d\u0631\u0651\u064a \u0627\u0644\u062f\u0642\u0651\u0629 \u0641\u064a \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u062c\u064f\u0645\u0644 \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u062a\u064a \u062a\u0639\u0628\u0651\u0631 \u0639\u0646 \u0627\u0644\u0645\u0643\u0648\u0651\u0646.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u0644\u0627 \u062a\u062f\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0644\u0644\u062a\u062e\u0645\u064a\u0646\u0627\u062a<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><figure id=\"attachment_13815\" aria-describedby=\"caption-attachment-13815\" style=\"width: 505px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-13815 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-5-\u0623\u0631\u0642\u0627\u0645.png\" alt=\"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]\" width=\"505\" height=\"117\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-5-\u0623\u0631\u0642\u0627\u0645.png 505w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u0634\u0643\u0644\u0629-5-\u0623\u0631\u0642\u0627\u0645-300x70.png 300w\" sizes=\"(max-width: 505px) 100vw, 505px\" \/><figcaption id=\"caption-attachment-13815\" class=\"wp-caption-text\"><span style=\"color: #808080;\"><em>\u0644\u0627 \u062a\u0641\u062a\u0631\u0636 \u0623\u0646 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u064a\u0639\u0631\u0641\u0648\u0646 \u0623\u0646 \u0647\u0630\u0647 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062f\u0641\u0639<\/em><\/span><\/figcaption><\/figure><span style=\"font-weight: 400;\">\u0623\u0635\u0628\u062d\u062a\u0645 \u0627\u0644\u0622\u0646 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0643\u064a\u0641\u064a\u0629 \u062d\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0634\u0643\u0644\u0629\u060c \u0635\u062d\u064a\u062d\u061f<\/span><\/p>\n<figure id=\"attachment_13816\" aria-describedby=\"caption-attachment-13816\" style=\"width: 505px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-13816 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-5-2.png\" alt=\"\" width=\"505\" height=\"117\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-5-2.png 505w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u062d\u0644-\u0645\u0634\u0643\u0644\u0629-5-2-300x70.png 300w\" sizes=\"(max-width: 505px) 100vw, 505px\" \/><figcaption id=\"caption-attachment-13816\" class=\"wp-caption-text\"><span style=\"color: #808080;\"><em>\u0627\u0644\u062a\u0648\u0636\u064a\u062d \u0645\u0647\u0645 \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/em><\/span><\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u0631\u0627\u0626\u0639\u060c \u0643\u0645\u0627 \u0630\u0643\u0631\u0646\u0627 \u0633\u0627\u0628\u0642\u0627\u064b\u060c \u0644\u0627 \u062a\u062f\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u062e\u0645\u0651\u0646 \u0648\u0644\u0627 \u062a\u0641\u062a\u0631\u0636 \u0645\u0639\u0631\u0641\u062a\u0647 \u0627\u0644\u0645\u064f\u0633\u0628\u0642\u0629 \u0628\u0627\u0644\u0623\u0634\u064a\u0627\u0621\u060c \u0648\u0636\u062d \u0644\u0647 \u0643\u0627\u0641\u0629 \u0627\u0644\u0623\u0645\u0648\u0631 \u0645\u0628\u0627\u0634\u0631\u0629.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u062c\u0648\u0627\u0646\u0628 \u0625\u064a\u062c\u0627\u0628\u064a\u0629<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0643\u064a \u0646\u0643\u0648\u0646 \u0645\u0646\u0635\u0641\u064a\u0646\u060c \u0648\u062c\u062f\u0646\u0627 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 \u0628\u0639\u0636 \u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0641\u064a\u0645\u0627 \u064a\u062e\u0635 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u0642\u0631\u0631\u0646\u0627 \u0625\u0636\u0627\u0641\u062a\u0647\u0627 \u0644\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u062d\u0627\u0644\u0629 \u0643\u064a \u0644\u0627 \u064a\u0639\u062a\u0642\u062f \u0627\u0644\u0628\u0639\u0636 \u0623\u0646\u0646\u0627 \u0646\u0631\u0643\u0651\u0632 \u0639\u0644\u0649 \u0627\u0644\u0633\u0628\u0644\u064a\u0627\u062a \u0641\u0642\u0637.<\/span><\/p>\n<p><figure id=\"attachment_13817\" aria-describedby=\"caption-attachment-13817\" style=\"width: 384px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-13817 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-1.png\" alt=\"\u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 [\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629]\" width=\"384\" height=\"553\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-1.png 384w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-1-208x300.png 208w\" sizes=\"(max-width: 384px) 100vw, 384px\" \/><figcaption id=\"caption-attachment-13817\" class=\"wp-caption-text\"><span style=\"color: #808080;\"><em>\u0645\u062b\u0627\u0644 \u0639\u0644\u0649 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u062c\u064a\u062f\u0629<\/em><\/span><\/figcaption><\/figure><span style=\"font-weight: 400;\">\u0647\u0630\u0647 \u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u062b\u0644\u0627\u062b\u0629 \u0631\u0627\u0626\u0639\u0629 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u062b\u0644\u0627\u062b\u0629 \u0627\u062e\u062a\u064a\u0627\u0631\u0627\u062a \u064a\u062d\u062a\u0627\u062c\u0647\u0627 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0648\u062a\u0645 \u0648\u0636\u0639\u0647\u0627 \u0641\u064a \u0627\u0644\u0645\u0643\u0627\u0646 \u0627\u0644\u0645\u0646\u0627\u0633\u0628:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0623\u062b\u0646\u0627\u0621 \u0642\u062f \u064a\u0639\u062c\u0628\u0647 \u0627\u0644\u0645\u0646\u062a\u062c \u0644\u0643\u0646 \u064a\u0624\u062c\u0644 \u0627\u0644\u0634\u0631\u0627\u0621 \u0644\u0627\u062d\u0642\u0627\u064b \u0641\u064a\u0645\u0643\u0646\u0647 \u0625\u0636\u0627\u0641\u062a\u0647 \u0644\u0640 <strong>(\u0627\u0644\u0645\u0641\u0636\u0644\u0629)<\/strong>.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0631\u0628\u0645\u0627 \u0634\u0627\u0647\u062f \u0645\u0646\u062a\u062c \u0645\u0634\u0627\u0628\u0647 \u0648\u0623\u0631\u0627\u062f \u0623\u0646 \u064a\u0639\u0642\u062f \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u064e\u064a\u0646 \u0644\u064a\u0642\u0631\u0631 \u0623\u064a\u0647\u0645\u0627 \u0623\u0641\u0636\u0644\u060c \u0641\u064a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0636\u063a\u0637 \u0639\u0644\u0649 <strong>(\u0645\u0642\u0627\u0631\u0646\u0629)<\/strong>.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0642\u062f \u0644\u0627 \u064a\u0646\u0648\u064a \u0627\u0644\u0634\u0631\u0627\u0621 \u0644\u0643\u0646\u0647 \u064a\u0639\u0631\u0641 \u0635\u062f\u064a\u0642\u0627\u064b \u0644\u0647 \u064a\u0628\u062d\u062b \u0639\u0646 \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0631\u0628\u0645\u0627 \u064a\u0631\u064a\u062f \u0623\u0646 \u064a\u0633\u062a\u0634\u064a\u0631 \u0628\u0639\u0636 \u0623\u0635\u062f\u0642\u0627\u0626\u0647 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0642\u0628\u0644 \u0634\u0631\u0627\u0621\u0647 \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u064a\u0645\u0643\u0646\u0647 \u0627\u0644\u0636\u063a\u0637 \u0639\u0644\u0649 <strong>(\u0645\u0634\u0627\u0631\u0643\u0629)<\/strong>.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_13818\" aria-describedby=\"caption-attachment-13818\" style=\"width: 668px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-13818 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-2-1.png\" alt=\"\" width=\"668\" height=\"302\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-2-1.png 668w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-2-1-300x136.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/09\/\u0645\u064a\u0632\u0629-2-1-600x271.png 600w\" sizes=\"(max-width: 668px) 100vw, 668px\" \/><figcaption id=\"caption-attachment-13818\" class=\"wp-caption-text\"><span style=\"color: #808080;\"><em>\u062a\u062d\u064a\u0629 \u0644\u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0625\u0636\u0627\u0641\u0629<\/em><\/span><\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u0625\u0636\u0627\u0641\u0629 \u0642\u0648\u064a\u0629 \u062c\u062f\u0627\u064b \u0646\u062d\u064a\u0651\u064a \u0639\u0644\u064a\u0647\u0627 \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631\u060c \u062a\u0648\u0636\u064a\u062d \u0643\u064a\u0641 \u062a\u064f\u062d\u0633\u0628 \u0636\u0631\u064a\u0628\u0629 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0636\u0627\u0641\u0629. \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u064a\u0631\u064a\u062f\u0648\u0646 \u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0628\u0627\u0644\u0641\u0639\u0644 \u0644\u0643\u0646 \u064a\u062c\u062f\u0648\u0646 \u0623\u0646 \u0623\u063a\u0644\u0628 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0644\u0627 \u062a\u0648\u0641\u0651\u0631 \u0630\u0644\u0643.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"background-color: #339966; color: #ffffff;\"><b>\u0641\u064a \u0627\u0644\u062e\u062a\u0627\u0645<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0643\u0627\u0646\u062a \u0647\u0630\u0647 \u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u0644\u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 \u0639\u0631\u0636\u0646\u0627 \u0641\u064a\u0647\u0627 \u0645\u0634\u0643\u0644\u0627\u062a \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0627\u0642\u062a\u0631\u0627\u062d \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0648\u062d\u0644\u0648\u0644 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642\u060c \u0643\u0630\u0644\u0643 \u0639\u0631\u0636\u0646\u0627 \u0628\u0639\u0636 \u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0627\u0644\u062a\u064a \u0633\u062a\u0632\u064a\u062f \u062d\u062a\u0645\u0627\u064b \u0625\u0630\u0627 \u0642\u0627\u0645 \u0627\u0644\u0645\u0633\u0624\u0648\u0644\u0648\u0646 \u0639\u0646 \u0627\u0644\u0645\u062a\u062c\u0631 \u0628\u062a\u0648\u0638\u064a\u0641 \u0643\u0627\u062a\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Writer) \u064a\u0639\u0645\u0644 \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0644\u062a\u062d\u0642\u064a\u0642 <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/13671\" target=\"_blank\" rel=\"noopener\">\u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 (UX)<\/a> \u0645\u0645\u062a\u0627\u0632\u0629.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\ud83c\udfaf\u00a0\u0646\u0642\u062f\u0651\u0645 \u062a\u062f\u0631\u064a\u0628\u0627\u062a \u0644\u0641\u0631\u064a\u0642 \u0639\u0645\u0644 \u0643\u0627\u0645\u0644 \u0641\u064a \u0634\u0631\u0643\u062a\u0643\/\u0645\u0634\u0631\u0648\u0639\u0643. <\/span><span style=\"font-weight: 400;\">\u0644\u0627 \u062a\u062a\u0631\u062f\u062f \u0641\u064a \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639\u0646\u0627 \u0641\u064a \u062d\u0627\u0644 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0623\u064a\u0629 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0648\u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644<\/span><a href=\"https:\/\/uxwritingar.com\/staging\/contact-us\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">(\u0627\u062a\u0635\u0644 \u0628\u0646\u0627)<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0623\u0647\u0644\u0627\u064b \u0628\u0643\u0645 \u0645\u0646 \u062c\u062f\u064a\u062f \u0641\u064a \u0633\u0644\u0633\u0644\u0629 \u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u0644\u0623\u0634\u0647\u0631 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0639\u0631\u0628\u064a\u0629\u060c \u0627\u0644\u064a\u0648\u0645 \u0636\u064a\u0641\u0646\u0627 \u0647\u0648 \u0645\u062a\u062c\u0631 \u062c\u0631\u064a\u0631 (Jarir) \u0633\u0646\u0639\u0631\u0636 \u0644\u0643\u0645 \u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u062a\u0636\u0645 \u0623\u0628\u0631\u0632 \u0645\u0634\u0643\u0644\u0627\u062a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Writing) \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631.<\/p>\n","protected":false},"author":390,"featured_media":54167,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","content-type":"","footnotes":""},"categories":[165],"tags":[296,297,221,226,205,295],"class_list":["post-13750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-information-hierarchy","tag--consistency","tag-221","tag-226","tag-205","tag-295"],"acf":[],"_links":{"self":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/13750","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/users\/390"}],"replies":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/comments?post=13750"}],"version-history":[{"count":0,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/posts\/13750\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media\/54167"}],"wp:attachment":[{"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/media?parent=13750"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/categories?post=13750"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uxwritingar.com\/staging\/wp-json\/wp\/v2\/tags?post=13750"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}