{"id":12589,"date":"2021-08-09T22:01:52","date_gmt":"2021-08-09T19:01:52","guid":{"rendered":"https:\/\/uxwritingar.com\/staging\/?p=12589"},"modified":"2026-06-03T16:39:52","modified_gmt":"2026-06-03T13:39:52","slug":"4-%d8%b7%d8%b1%d9%82-%d9%84%d9%84%d8%a5%d8%ac%d8%a7%d8%a8%d8%a9-%d8%b9%d9%84%d9%89-%d8%b3%d8%a4%d8%a7%d9%84-%d9%84%d9%85%d8%a7%d8%b0%d8%a7-%d9%83%d8%aa%d8%a7%d8%a8%d8%a9-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9","status":"publish","type":"post","link":"https:\/\/uxwritingar.com\/staging\/ux-writing\/12589\/","title":{"rendered":"4 \u0637\u0631\u0642 \u0644\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0633\u0624\u0627\u0644 \u0644\u0645\u0627\u0630\u0627 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0647\u0645\u0629"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0645\u0627\u0630\u0627 \u0633\u062a\u0641\u0639\u0644 \u0625\u0630\u0627 \u0630\u0647\u0628\u062a \u0644\u0645\u0642\u0627\u0628\u0644\u0629 \u0639\u0645\u0644 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0648\u0638\u064a\u0641\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/case-study\/11483\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Writing)<\/span><\/a><span style=\"font-weight: 400;\"> \u0648\u062a\u0645 \u062a\u0648\u062c\u064a\u0647 \u0647\u0630\u0627 \u0627\u0644\u0633\u0624\u0627\u0644 \u0644\u0643: \u0645\u0627 \u0647\u064a \u0623\u0647\u0645\u064a\u0629 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u061f \u0648\u0628\u0635\u0641\u0629 \u0639\u0627\u0645\u0629 \u0642\u062f \u062a\u0648\u0627\u062c\u0647 \u0639\u062f\u0629 \u0623\u0633\u0626\u0644\u0629 \u0644\u0623\u0634\u062e\u0627\u0635 \u0648\u0631\u0628\u0645\u0627 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u064a\u0637\u0644\u0628\u0648\u0646 \u0645\u0646\u0643 \u0623\u0646 \u062a\u0648\u0636\u0651\u062d \u0644\u0647\u0645 \u062c\u062f\u0648\u0649 \u0648\u0636\u0631\u0648\u0631\u0629 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0628\u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629. \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u0627\u0644 \u0646\u0633\u062a\u0639\u0631\u0636 \u0645\u0639\u0627\u064b 4 \u0637\u0631\u0642 \u0644\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0633\u0624\u0627\u0644 \u0644\u0645\u0627\u0630\u0627 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0647\u0645\u0629.<\/span><!--more--><\/p>\n<p>&nbsp;<\/p>\n<h2><b>1- \u0623\u0646\u062a \u062a\u062a\u0628\u0639 \u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 (Content Style Guide)<\/span><span style=\"font-weight: 400;\"> \u0647\u0648 \u0645\u0633\u062a\u0646\u062f \u064a\u0634\u0631\u062d \u0643\u064a\u0641\u064a\u0629 \u0643\u062a\u0627\u0628\u0629 \u0645\u062d\u062a\u0648\u0649 \u064a\u0646\u0627\u0633\u0628 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u0639\u0627\u062f\u0629 \u0645\u0627 \u064a\u062a\u0636\u0645\u0651\u0646 \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0639\u0646\u0627\u0636\u0631 \u0645\u062b\u0644 \u0642\u0648\u0627\u0639\u062f \u0627\u0644\u0644\u063a\u0629 \u0648\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u0631\u0642\u064a\u0645 \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0634\u064a\u0621 \u0622\u062e\u0631 \u0641\u064a \u063a\u0627\u064a\u0629 \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0623\u0644\u0627 \u0648\u0647\u0648 <\/span><a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/11830\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0627\u0644\u0646\u0628\u0631\u0629 \u0648\u0627\u0644\u0635\u0648\u062a (Voice &amp; Tone)<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><strong>\u0630\u0627\u062a \u0635\u0644\u0629:<\/strong> <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/11992\" target=\"_blank\" rel=\"noopener\">\u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u0623\u0647\u0645\u064a\u062a\u0647 \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u0628\u062f \u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621 \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0623\u0646 \u062a\u062a\u0623\u0643\u0651\u062f \u0645\u0646:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0625\u0646\u0634\u0627\u0621 \u0635\u0648\u062a \u062b\u0627\u0628\u062a \u0648\u0645\u064f\u0648\u062d\u0651\u062f \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0647\u0630\u0627 \u0627\u0644\u0623\u0645\u0631 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0634\u0639\u0648\u0631 \u0628\u0627\u0644\u062b\u0642\u0629 \u0641\u064a \u0645\u0646\u062a\u062c\u0643\/\u0645\u0648\u0642\u0639\u0643.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0627\u062a\u0628\u0627\u0639 \u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0634\u0631\u0643\u0629 \u0623\u0648 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0647.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>\u0643\u064a\u0641 \u062a\u0641\u0639\u0644 \u0630\u0644\u0643\u061f<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u0643\u0646\u062a\u064e \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u0646\u064e\u0635\u0651 \u0645\u0648\u062c\u0648\u062f \u0641\u0639\u0644\u0627\u064b \u0641\u064a\u0643\u0641\u064a \u0623\u0646 \u062a\u0648\u0636\u0651\u062d \u0627\u0644\u0646\u064e\u0635\u0651 \u0642\u0628\u0644 \u0648\u0628\u0639\u062f \u0627\u0644\u062a\u0639\u062f\u064a\u0644\u060c \u0625\u0645\u0627 \u0625\u0630\u0627 \u0643\u0646\u062a\u064e \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u0641\u0627\u062e\u062a\u0631 \u0627\u0644\u0646\u064e\u0635\u0651 \u0627\u0644\u0623\u0643\u062b\u0631 \u062a\u0648\u0627\u0641\u0642\u0627\u064b \u0645\u0639 \u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>\u0641\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644<\/strong> \u0644\u0646\u0641\u062a\u0631\u0636 \u0623\u0646\u0643 \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u0635\u064a\u0627\u063a\u0629 \u0646\u064e\u0635\u0651 \u0645\u0646\u0627\u0633\u0628 \u0644\u0631\u0633\u0627\u0644\u0629 \u062a\u0623\u0643\u064a\u062f \u0645\u062b\u0644 (\u062a\u0645 \u062d\u0641\u0638 \u0627\u0644\u0645\u0644\u0641). \u0648\u0641\u064a \u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u064a\u0646\u0628\u063a\u064a \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0645\u0643\u062a\u0648\u0628\u0627\u064b \u0628\u0646\u0628\u0631\u0629 \u0645\u0631\u062d\u0629 \u0628\u0633\u064a\u0637\u0629. \u0641\u062d\u064a\u0646\u0647\u0627 \u064a\u0645\u0643\u0646\u0643 \u062a\u0642\u062f\u064a\u0645 \u0628\u0639\u0636 \u0627\u0644\u0627\u0642\u062a\u0631\u0627\u062d\u0627\u062a \u0644\u062a\u062d\u0642\u064a\u0642 \u0630\u0644\u0643 \u0645\u062b\u0644:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>(\u062a\u0645 \u062d\u0641\u0638 \u0627\u0644\u0645\u0644\u0641)<\/strong> \u0646\u0628\u0631\u0629 \u0631\u0633\u0645\u064a\u0629 \u063a\u064a\u0631 \u0645\u0631\u062d\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>(\u062a\u0645 \u062d\u0641\u0638 \u0627\u0644\u0645\u0644\u0641\u060c \u0623\u062d\u0633\u0646\u062a\u064e \u0635\u0646\u0639\u0627\u064b)<\/strong> \u0646\u0628\u0631\u0629 \u0648\u062f\u0648\u062f\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>(\u062a\u0647\u0627\u0646\u064a\u0646\u0627 \u0639\u0644\u0649 \u062d\u0641\u0638 \u0627\u0644\u0645\u0644\u0641 \u0628\u0646\u062c\u0627\u062d)<\/strong> \u0646\u0628\u0631\u0629 \u0645\u0631\u062d\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u064a\u0645\u0643\u0646\u0643 \u0645\u0644\u0627\u062d\u0638\u0629 \u0623\u0646 \u0627\u0644\u0646\u064e\u0635\u0651 (\u062a\u0645 \u062d\u0641\u0638 \u0627\u0644\u0645\u0644\u0641\u060c \u0623\u062d\u0633\u0646\u062a\u064e \u0635\u0646\u0639\u0627\u064b) \u064a\u0645\u0643\u0646 \u0627\u0639\u062a\u0628\u0627\u0631\u0647 \u0627\u0644\u0623\u0643\u062b\u0631 \u0645\u0646\u0627\u0633\u0628\u0629\u064b \u0644\u062f\u0644\u064a\u0644 \u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0645\u0631\u062d \u0627\u0644\u0628\u0633\u064a\u0637.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>2- \u0627\u062c\u0639\u0644 \u0646\u0635\u0648\u0635\u0643 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u0631\u0627\u0621\u0629 (\u0645\u0642\u0631\u0648\u0621\u0629) \u0648\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0633\u062a\u0648\u064a\u0627\u062a<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u062d\u064a\u0646\u0645\u0627 \u062a\u0628\u062f\u0623 &#8211; \u0643\u0640 <\/span><span style=\"font-weight: 400;\">\u0643\u0627\u062a\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Writer)<\/span><span style=\"font-weight: 400;\"> &#8211; \u0641\u064a \u0627\u062e\u062a\u064a\u0627\u0631 \u0648\u0635\u064a\u0627\u063a\u0629 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u062c\u064f\u0645\u0644 \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0641\u064a\u0646\u0628\u063a\u064a \u0623\u0646 \u062a\u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0623\u0646\u0643 \u0644\u0627 \u062a\u0643\u062a\u0628 \u0644\u0623\u0634\u062e\u0627\u0635 \u0630\u0648\u064a \u062e\u0628\u0631\u0627\u062a \u0623\u0648 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0639\u0627\u0644\u064d \u0645\u0646 \u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0648\u0627\u0644\u0627\u0637\u0644\u0627\u0639. \u0628\u0644 \u062a\u0643\u062a\u0628 \u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0627\u062f\u064a\u064a\u0646 \u0648\u062b\u0642\u0627\u0641\u062a\u0647\u0645 \u0639\u0627\u0645\u0629. \u0644\u0630\u0627 \u0645\u0637\u0644\u0648\u0628 \u0645\u0646\u0643 \u0623\u0646 \u0645\u0631\u0627\u0639\u0627\u0629 \u062a\u0644\u0643 \u0627\u0644\u0646\u0642\u0637\u0629 \u0639\u0646\u062f \u0635\u064a\u0627\u063a\u0629 \u0627\u0644\u0646\u0635\u0648\u0635. \u0648\u0623\u0646 \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u0633\u0647\u0644\u0629 \u0627\u0644\u0628\u0633\u064a\u0637\u0629 \u0648\u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u0648\u0627\u0636\u062d\u0629 \u0627\u0644\u062a\u064a \u064a\u0641\u0647\u0645\u0647\u0627 \u0627\u0644\u062c\u0645\u064a\u0639 \u0645\u0647\u0645\u0627 \u0643\u0627\u0646 \u0645\u0633\u062a\u0648\u0627\u0647\u0645.<\/span><\/p>\n<p><strong>\u0630\u0627\u062a \u0635\u0644\u0629:<\/strong> <a href=\"https:\/\/uxwritingar.com\/staging\/ux-writing\/9647\" target=\"_blank\" rel=\"noopener\">7 \u0645\u0647\u0627\u0631\u0627\u062a \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u064a\u0647\u0627 \u0643\u0627\u062a\u0628 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 UX Writer<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u0643\u064a\u0641 \u062a\u0641\u0639\u0644 \u0630\u0644\u0643\u061f<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0628\u0643\u0644 \u0628\u0633\u0627\u0637\u0629 \u064a\u0645\u0643\u0646\u0643 \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0646\u064e\u0635\u0648\u0635 \u0648\u0627\u0644\u062c\u064f\u0645\u0644 \u0628\u0648\u0627\u0633\u0637\u0629 \u0623\u062f\u0627\u0629 \u0645\u062b\u0644 <\/span><a href=\"https:\/\/hemingwayapp.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">(Hemingway)<\/span><\/a><span style=\"font-weight: 400;\"> \u0623\u0648 <\/span><a href=\"https:\/\/readable.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">(Readable.io)<\/span><\/a> \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0643\u062a\u0628 \u0628\u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u0625\u0646\u062c\u0644\u064a\u0632\u064a\u0629. \u0648\u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 <a href=\"https:\/\/qalam.ai\/\" target=\"_blank\" rel=\"noopener\">\u0623\u062f\u0627\u0629 \u0642\u0644\u0645<\/a> \u0648\u0647\u064a \u0623\u062f\u0627\u0629 \u0639\u0631\u0628\u064a\u0629 \u0644\u0644\u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u0644\u063a\u0648\u064a \u0628\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a.<\/p>\n<p>&nbsp;<\/p>\n<h2><b>3- \u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0641\u064a \u062a\u0635\u0641\u0651\u062d \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0641\u064a \u0627\u0644\u062d\u0642\u064a\u0642\u0629 \u0647\u0646\u0627\u0643 <a href=\"https:\/\/www.nngroup.com\/articles\/how-users-read-on-the-web\/\" target=\"_blank\" rel=\"noopener\">\u0645\u0642\u0627\u0644\u0627\u062a \u0639\u062f\u064a\u062f\u0629<\/a> \u062d\u0627\u0648\u0644\u062a \u0645\u0639\u0631\u0641\u0629 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0648\u0641\u0647\u0645 \u0643\u064a\u0641 \u064a\u062a\u0635\u0641\u0651\u062d\u0648\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649. \u0641\u0648\u062c\u062f\u062a \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u0627\u0644\u0627\u062a \u0623\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u063a\u0627\u0644\u0628\u0627\u064b \u0644\u0627 \u064a\u062a\u0635\u0641\u0651\u062d\u0648\u0646 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0628\u0627\u0644\u0643\u0627\u0645\u0644 \u0628\u0644 \u064a\u0645\u0631\u0651\u0648\u0646 \u0623\u0639\u064a\u0646\u0647\u0645 \u0633\u0631\u064a\u0639\u0627\u064b \u0628\u062d\u062b\u0627\u064b \u0639\u0646 \u0643\u0644\u0645\u0627\u062a \u0648\u0639\u0628\u0627\u0631\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u062a\u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647\u0647\u0645 \u0644\u0644\u062a\u0648\u0642\u0641 \u0648\u0627\u0644\u0642\u0631\u0627\u0621\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0630\u0644\u0643 \u0627\u062c\u0639\u0644 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0642\u0627\u0628\u0644\u0627\u064b \u0644\u0644\u0641\u062d\u0635 \u0627\u0644\u0633\u0631\u064a\u0639 \u0644\u0643\u064a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u0639\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062d\u062a\u0627\u062c\u0648\u0646\u0647\u0627 \u0628\u0623\u0633\u0631\u0639 \u0637\u0631\u064a\u0642\u0629 \u0645\u0645\u0643\u0646\u0629.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u0643\u064a\u0641 \u062a\u0641\u0639\u0644 \u0630\u0644\u0643\u061f<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0642\u0633\u0651\u0645 \u0627\u0644\u0641\u0642\u0631\u0627\u062a \u0627\u0644\u0637\u0648\u064a\u0644\u0629 \u0625\u0644\u0649 \u0641\u0642\u0631\u0627\u062a \u0642\u0635\u064a\u0631\u0629 \u0648\u0645\u062e\u062a\u0635\u0631\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0623\u0639\u062f \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0641\u0642\u0631\u0627\u062a \u0627\u0644\u0642\u0635\u064a\u0631\u0629 \u0639\u0644\u0649 \u0647\u064a\u0626\u0629 \u0642\u0648\u0627\u0626\u0645 \u0646\u0642\u0637\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0623\u0636\u0641 \u0639\u0646\u0627\u0648\u064a\u0646 \u0641\u0631\u0639\u064a\u0629 \u0644\u062a\u0642\u0633\u064a\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0625\u0644\u0649 \u0623\u062c\u0632\u0627\u0621 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u0631\u0627\u0621\u0629 \u0628\u0634\u0643\u0644 \u0645\u0646\u0641\u0631\u062f.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b>4- \u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0628\u062d\u062b \u0639\u0646\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u0643\u0645\u0646 \u0623\u0647\u0645\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0643 \u0644\u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0627\u0644\u062c\u064f\u0645\u0644 \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u062a\u064a \u064a\u0633\u062a\u0639\u0645\u0644\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0643\u062b\u0631\u0629 \u0641\u064a \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0641\u064a \u0623\u0646\u0643 \u062a\u064f\u0638\u0647\u0631 \u0642\u062f\u0631\u0627\u064b \u0643\u0628\u064a\u0631\u0627\u064b \u0645\u0646 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 (Empathy) \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0641\u0633 \u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u062a\u064a \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646\u0647\u0627 \u0648\u0630\u0644\u0643 \u064a\u064f\u0639\u0632\u0651\u0632 \u0645\u0646 \u062b\u0642\u062a\u0647\u0645 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631.<\/span><\/p>\n<p><strong>\u0630\u0627\u062a \u0635\u0644\u0629:<\/strong> <a href=\"https:\/\/uxwritingar.com\/staging\/user-interface\/13885\" target=\"_blank\" rel=\"noopener\">\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0641\u064a \u0645\u0646\u0647\u062c \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u062a\u0645\u062d\u0648\u0631 \u062d\u0648\u0644 \u0627\u0644\u0625\u0646\u0633\u0627\u0646<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u0643\u064a\u0641 \u062a\u0641\u0639\u0644 \u0630\u0644\u0643\u061f<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0645\u0646 \u0628\u064a\u0646 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0645\u0641\u064a\u062f\u0629 \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0623\u0645\u0631 \u0623\u062f\u0627\u0629 <\/span><a href=\"https:\/\/trends.google.com\/trends\/?geo=EG\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">(Google Trends)<\/span><\/a><span style=\"font-weight: 400;\"> \u0648\u0628\u0625\u0645\u0643\u0627\u0646\u0643 \u062a\u062c\u0631\u0628\u0629 \u0630\u0644\u0643 \u0639\u0644\u0649 \u0627\u0644\u0645\u062b\u0627\u0644 \u0627\u0644\u0634\u0627\u0626\u0639 \u0647\u0644 \u0627\u0644\u0623\u0641\u0636\u0644 \u0623\u0646 \u0646\u0633\u062a\u062e\u062f\u0645 &#8220;\u062a\u0646\u0632\u064a\u0644&#8221; \u0623\u0645 &#8220;\u062a\u062d\u0645\u064a\u0644&#8221;. \u0633\u062a\u0648\u0636\u0651\u062d \u0644\u0643 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u0627\u0644\u0646\u064e\u0635\u0651 \u0627\u0644\u0630\u064a \u064a\u0633\u062a\u0639\u0645\u0644\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0646\u062f \u0627\u0644\u0628\u062d\u062b. \u2611\ufe0f<\/span><\/p>\n<figure id=\"attachment_12597\" aria-describedby=\"caption-attachment-12597\" style=\"width: 946px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-12597 size-full\" src=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/07\/\u062c\u0648\u062c\u0644.png\" alt=\"4 \u0637\u0631\u0642 \u0644\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0633\u0624\u0627\u0644 \u0644\u0645\u0627\u0630\u0627 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0647\u0645\u0629\" width=\"946\" height=\"629\" srcset=\"https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/07\/\u062c\u0648\u062c\u0644.png 946w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/07\/\u062c\u0648\u062c\u0644-300x199.png 300w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/07\/\u062c\u0648\u062c\u0644-768x511.png 768w, https:\/\/uxwritingar.com\/staging\/wp-content\/uploads\/2021\/07\/\u062c\u0648\u062c\u0644-600x399.png 600w\" sizes=\"(max-width: 946px) 100vw, 946px\" \/><figcaption id=\"caption-attachment-12597\" class=\"wp-caption-text\"><span style=\"color: #808080;\"><em>\u064a\u0645\u0643\u0646\u0643 \u0645\u0644\u0627\u062d\u0638\u0629 \u0627\u0644\u0643\u0644\u0645\u0629 \u0627\u0644\u062a\u064a \u064a\u0633\u062a\u0639\u0645\u0644\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062e\u0644\u0627\u0644 \u0627\u0644\u0628\u062d\u062b.<\/em><\/span><\/figcaption><\/figure>\n<h2>\u062e\u0627\u062a\u0645\u0629<\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u062e\u0644\u0627\u0635\u0629\u060c \u0628\u0647\u0630\u0647 \u0627\u0644\u0623\u062c\u0648\u0628\u0629 \u062a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u062a\u062d\u062f\u0651\u062b \u0628\u0643\u0644 \u062b\u0642\u0629 \u0639\u0646 \u0642\u064a\u0645\u0629 \u0643\u062a\u0627\u0628\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0627 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629. \u0645\u0646 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